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Healthcare digital marketing agency Meraki Social has strengthened its leadership team with the internal promotion of Olivia Fisher to Vice President, Account Services & Business Strategy. Effective immediately, Fisher will lead the agency's client-facing teams and oversee integrated brand initiatives. This promotion recognizes her significant contributions in digital marketing, leadership, and her commitment to driving client success within the regulated health and wellness sector.
Meraki Social promotes Olivia Fisher to Vice President, Account Services & Business Strategy.
She will lead all client-facing teams and integrated brand initiatives for the agency.
Fisher is recognized for her digital marketing expertise and leadership skills.
Her role focuses on translating client business goals into actionable, performance-driven plans.
She brings extensive experience from previous roles in consumer and beauty brands.
The promotion underscores the agency's commitment to strategic client partnership.
Fisher's promotion is a testament to her impact on both the agency's culture and its client work. Her new responsibilities involve building scalable programs, mentoring teams, and aligning creative, media, and analytics partners to develop clear strategies that strengthen client trust and enhance commercial performance. Her entrepreneurial and growth-oriented mindset has been identified as a key asset for the agency's future development.
"Olivia's outstanding leadership skills, drive for excellence, and digital marketing expertise have been incredible assets for our clients and our company," said Mary Fechtig and Elizabeth Estes, co-founders of Meraki Social. "She is creative and innovative, stays ahead of trends, and is always committed to delivering on each of our clients' unique goals. But even more impressive is the kindness and integrity she brings to all she does. We're thrilled to work with her in this new role."
In her elevated role, Fisher will focus on deepening Meraki Social's position as a strategic partner to its clients rather than just a service provider. This involves leveraging her comprehensive expertise in social media strategy, digital advertising, influencer partnerships, and SEO-driven content to deliver even greater value and help clients achieve their next level of success.
"I am very excited about this next chapter of my career," said Fisher. "At Meraki Social, we're not just focused on delivering great work – we're committed to being a strategic partner to our clients. I'm looking forward to leading our teams in providing even greater value to clients and helping them reach their next level of success."
Fisher's professional background has prepared her for this leadership position. Prior to joining Meraki Social, she worked as a digital consultant and held senior digital and leadership roles at prominent consumer and beauty brands, including Crown Laboratories, Vita Liberata, and ghd. This experience across a diverse range of sectors provides her with a well-rounded perspective on digital marketing strategy and campaign performance optimization, which she will now apply to the specialized field of healthcare marketing.
Meraki Social , LLC is a digital agency built for the realities of regulated health and wellness. Co-founded by Mary Fechtig and Elizabeth Estes, Meraki brings smart strategy, creative courage, and a deep respect for the communities clients serve. From social media to sustained campaigns, Meraki helps brands show up with clarity, compassion, and credibility — especially when the conversations are nuanced, personal, and deeply human.
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