Integral Ad Science (IAS) has released the 21st edition of its Media Quality Report (MQR), providing marketers with an extensive...
tvScientific by Pinterest has introduced its Certified Measurement Partner Program to strengthen measurement transparency and accountability across Performance TV campaigns....
Sprinklr has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Social Media Management and Listening, achieving...
Doceree has expanded its AI-powered healthcare marketing platform with a unified Closed Loop Measurement (CLM) framework that enables pharmaceutical brands...
As marketers increasingly rely on AI to streamline campaign execution, ActiveCampaign has introduced a new Google Ads connector for Active...
Byrna Technologies Inc. has announced a partnership with Acceleration Partners to support the expansion of its influencer and affiliate marketing...
Zappi has unveiled Amplify AI, a new predictive ad testing solution designed to help marketers evaluate large volumes of social...
As creator marketing continues to evolve, brands are shifting from one-off influencer campaigns to long-term creator relationships that deliver sustained...
Retail media networks continue to reshape digital commerce by giving brands more opportunities to engage shoppers across multiple retail channels....
S&P Global has introduced a new operating model for its Market Intelligence division to accelerate agentic AI solutions, strengthen platform...
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