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IAS Appoints Melissa Furze as Head of Data Science
  • 23 Dec 2025
  • 3 MINS READ
  • Advertising

Integral Ad Science, a prominent global media measurement and optimization platform, has appointed Melissa Furze as Head of Data Science....

Nielsen, Roku Expand Strategic Measurement Partnership
  • 23 Dec 2025
  • 3 MINS READ
  • Advertising

In a move set to redefine streaming measurement and advertising analytics, Nielsen and Roku have announced a significant multi-year expansion...

MurafaDigital Releases Social Media Ad Insights Report
  • 22 Dec 2025
  • 3 MINS READ
  • Advertising

MurafaDigital OÜ has published new research highlighting critical elements that drive social media advertising stability, audience engagement, and campaign effectiveness...

KNOREX Launches White-Label Solutions for Live Commerce Advertising
  • 19 Dec 2025
  • 3 MINS READ
  • Advertising

KNOREX has announced the launch of new white-label advertising solutions tailored for the live commerce sector. Leveraging its flagship AI-driven...

InterMedia Advertising Adds Key Talent Roles
  • 18 Dec 2025
  • 3 MINS READ
  • Advertising

InterMedia Advertising®, a prominent data-driven performance marketing and media agency, has strengthened its growth strategy with the hiring of Christina...

Horizon Media Unveils Open HorizonOS Platform
  • 18 Dec 2025
  • 3 MINS READ
  • Advertising

Horizon Media has unveiled HorizonOS, the industry's first open operating system focused on client growth, combining human expertise with AI...

Innovid's Feature Beat: New Social Ads Manager Tools Simplify Cross-Platform Campaigns
  • 18 Dec 2025
  • 3 MINS READ
  • Advertising

Managing paid social campaigns across multiple platforms is a complex, time-consuming task. Innovid, the independent ad tech platform, has released...

adMarketplace Strengthens Leadership with Key Executive Appointments
  • 18 Dec 2025
  • 3 MINS READ
  • Advertising

adMarketplace, a pioneer in native search advertising, has appointed John Nitti as Global Chief Business Officer and Sam Cox as...

Zefr Awarded US Patent for AI Content Classification Tech
  • 17 Dec 2025
  • 3 MINS READ
  • Advertising

Zefr, a global leader in brand suitability technology, has been awarded a new U.S. patent for its proprietary AI-driven process...

IAS Launches AI-Powered IAS Agent for Marketers
  • 17 Dec 2025
  • 3 MINS READ
  • Advertising

Integral Ad Science has announced IAS Agent, a new AI-powered assistant designed to help customers activate campaigns faster, uncover deeper insights...