NextRoll, the marketing technology company behind AdRoll's AI-powered multi-channel advertising platform, today announced the appointments of Ryan Carhart as Chief...
Integral Ad Science (IAS) today announced 'IAS Total TV', a new comprehensive suite of Connected TV (CTV) solutions designed specifically...
PayPal has introduced PayPal Ads ID, a new advertising identifier designed to provide a more reliable foundation for digital identity...
Universal Ads, Comcast's self-service ad platform that enables brands of any size to create, buy and measure ads across premium...
Monetizr today announced the appointment of Michelle Suttle as Chief Growth Officer, bringing on a seasoned growth leader as brands...
PubMatic today announced accelerating global adoption of its AgenticOS platform, as agentic media buying moves from experimentation into a validated...
TV advertising agency Marketing Architects announces Reach Index Optimization (RIO), a new capability built directly into Annika, its proprietary media-buying...
InMarket announced a new strategic partnership with Yahoo DSP, the omnichannel programmatic platform designed to offer flexibility and drive value...
Clinch, the operating system for autonomous advertising, and OpenGlass, the first SSP purpose-built for advanced CTV formats, have announced a...
Acxiom announced an expansion of its long-standing partnership with Amazon Ads, making over 10,000 Acxiom audiences directly available within Amazon...