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Cadent Expands Google Cloud AI Partnership for Ad Innovation
  • 09 Dec 2025
  • 3 MINS READ
  • Advertising

Cadent, the predictive advertising platform connecting brands with consumers across omnichannel ecosystems, has expanded its partnership with Google Cloud to...

MAI’s AI Agents Deliver 63% Avg Revenue Growth for D2C Brands in BFCM
  • 09 Dec 2025
  • 3 MINS READ
  • Advertising

MAI.co, the AI-agent platform that autonomously optimizes Google Ads for direct-to-consumer brands, announced that its customers achieved an average 63%...

Monks Appoints Thiago Correa as SVP Media EMEA to Lead AI-Driven Strategies
  • 09 Dec 2025
  • 3 MINS READ
  • Advertising

Monks, the global digital-first operating brand of S4 Capital, has named Thiago Correa as Senior Vice President of Media for...

GoWit One Launches as Unified AI OS for Commerce & Retail Media
  • 08 Dec 2025
  • 3 MINS READ
  • Advertising

GoWit has launched GoWit One, a unified AI operating system designed to automate and streamline operations for agencies managing complex...

IAS Industry Pulse Report: AI Caution & Video Focus in 2026 Media Trends
  • 08 Dec 2025
  • 3 MINS READ
  • Advertising

Integral Ad Science has published its annual Industry Pulse Report, surveying nearly 300 U.S. media experts on the shifting digital advertising...

Scowtt Raises $12M Series A to Power Predictive AI Ad Optimization
  • 08 Dec 2025
  • 3 MINS READ
  • Advertising

Scowtt, the AI-driven advertising optimization platform founded by ex-Meta/Google/Microsoft adtech veterans, has closed a $12 million Series A led by...

AdClarity Launches Real-User CTR Competitive Intelligence
  • 08 Dec 2025
  • 3 MINS READ
  • Advertising

BIScience has launched Ad Click-Through Rate (CTR) Competitive Intelligence inside AdClarity, the world’s leading AI-powered ad intelligence platform. Powered by...

PubMatic & BrightLine Partner for Performance-Driven Interactive CTV Ads
  • 05 Dec 2025
  • 3 MINS READ
  • Advertising

The connected TV advertising landscape is advancing from pure branding to measurable performance with a new strategic partnership. PubMatic and...

Gracenote Launches Content Connect for Precise CTV Ad Targeting
  • 05 Dec 2025
  • 3 MINS READ
  • Advertising

Gracenote, Nielsen’s entertainment metadata leader, has officially launched Gracenote Content Connect – a new platform that gives agencies, brands, SSPs,...

DoubleVerify Taps Ex-TikTok Exec Stuart Flint to Lead EMEA
  • 04 Dec 2025
  • 3 MINS READ
  • Advertising

To bolster its leadership in the Europe, Middle East, and Africa (EMEA) region, ad verification and measurement leader DoubleVerify has...