
An Exclusive Dialogue with Lisa Sim
What does it take to lead the marketing function of a global cybersecurity pioneer across a region with diverse technology landscapes, markets, and business maturity?
Hear it from the one doing it around the clock — and doing it in style.
Catch Lisa Sim, VP Marketing, APAC & Japan at Palo Alto Networks, in our exclusive conversation as she unpacks what happens behind the scenes when marketing and cybersecurity come together. Tune in now
A passionate marketing leader with over two decades in the ICT industry, Lisa Sim is the VP of Marketing for APAC & Japan at Palo Alto Networks. Having worked across Australia, New Zealand, and Japan, she champions authentic, two-way brand engagement that creates lasting impact. Known for her “keep it real” approach, Lisa celebrates how technology continues to transform storytelling and brand connection.
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As the global AI and cybersecurity leader, Palo Alto Networks (NASDAQ: PANW) is dedicated to protecting our digital way of life via continuous innovation. Trusted by more than 70,000 organizations worldwide, we provide comprehensive AI-powered security solutions across network, cloud, security operations and AI, enhanced by the expertise and threat intelligence of Unit 42. Our focus on platformization allows enterprises to streamline security at scale, ensuring protection fuels innovation.
Explore more at www.paloaltonetworks.com.
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As the Director BU at TechIntelPro, and with over a decade of experience, Anjan leads a high-performing sales team while steering the company’s marketing strategy to strengthen brand visibility and audience engagement. He drives revenue growth across North America, EMEA, and APAC markets, overseeing the ideation and execution of strategic sales initiatives for the publication. Outside of work, he’s a perfume connoisseur and enjoys reading business journals to stay abreast of the latest market happenings.
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