The leadership of merged companies is critical for navigating a successful integration and driving future growth. Clayton Kendall and Concord Marketing Solutions, leading providers of branded merchandise and supply chain fulfillment, have announced the appointment of Brad Moore as Chief Executive Officer of the combined company. This strategic hire is designed to elevate the organization's capabilities and scale its operations, marking a new phase of growth built upon the strong foundations established by founders Dan Broudy and Kirk Graves over the past two decades.
Quick Intel
Clayton Kendall and Concord Marketing Solutions appoint Brad Moore as CEO.
Founders Dan Broudy and Kirk Graves will transition to board and advisory roles.
The move aims to scale operations and expand market presence for the combined entity.
Key executives from both companies will retain leadership positions in the new structure.
Moore brings a strong track record of leadership in the marketing services sector.
The company's growth strategy will include both organic expansion and strategic acquisitions.
The announcement also clarifies the leadership structure for the newly combined organization. Concord President C.J. Ritterbusch will assume the role of Chief Commercial Officer, while Clayton Kendall's Chief Operating Officer, David Basista, and Chief Financial Officer, Rich Cashdollar, will continue in their respective roles. This unified team brings together experienced leaders from both legacy companies to ensure a seamless transition and focused execution on commercial and operational goals.
Both Clayton Kendall, founded in 1999, and Concord Marketing Solutions, founded in 1993, have built outstanding reputations for service and innovation in the branded marketing space. The appointment of an experienced CEO like Brad Moore is a deliberate step to build upon this strong foundation. His leadership will be instrumental in accelerating growth through both organic initiatives and strategic acquisitions, ensuring the company continues to deliver significant value to its national brand, franchise, and multi-location clients.
This leadership transition signifies the maturation of a successful merger. By appointing a dedicated CEO and integrating the executive teams, the combined company is well-positioned to leverage its expanded scale, tech-enabled efficiencies, and deep industry expertise to capture a larger share of the market and enhance its service offerings.
Clayton Kendall & Concord Marketing Solutions are branded marketing partners helping national brands, franchise communities and multi-location businesses scale and amplify customer experiences across promotional merchandise, apparel, POP/signage, and marketing collateral. Clients benefit from economies of scale, tech-enabled efficiencies, and brand consistency through an integrated marketing supply chain management e-commerce solution. Learn more at ClaytonKendall.com and Concordms.com.
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