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Zeta AI Marketing Platform Drives 6x Ad ROI, Forrester Finds

Zeta AI Marketing Platform Drives 6x Ad ROI, Forrester Finds

Date 19 Nov 2025 Enterprise AI

Independent validation now underscores the significant financial impact achievable with an AI-driven marketing approach. Zeta Global, a leading AI Marketing Cloud, has released the findings...

Zendesk: Contextual Intelligence Defines Future of CX

Zendesk: Contextual Intelligence Defines Future of CX

Date 19 Nov 2025 Customer Experience

The future of customer service is intelligent, adaptive, and deeply contextual. Zendesk's 2026 Customer Experience Trends report reveals that leading companies are moving beyond simple...

Nift Expands to UK via Clearpay BNPL Partnership

Nift Expands to UK via Clearpay BNPL Partnership

Date 19 Nov 2025 Advertising

The customer rewards landscape is expanding in the United Kingdom through a strategic partnership between two innovative technology companies. Nift, a platform that connects brands...

VertexOne Realigns Executive Team to Boost Client Success

VertexOne Realigns Executive Team to Boost Client Success

Date 19 Nov 2025 Customer Engagement

VertexOne, a key player in cloud software for the energy and utility sector, has announced strategic executive appointments aimed at strengthening its operational delivery and...

Smartly Expands AI Creative Tools for Ad Prediction & Insights

Smartly Expands AI Creative Tools for Ad Prediction & Insights

Date 19 Nov 2025 Advertising

The critical link between creative content and campaign performance is being strengthened with new artificial intelligence capabilities. Smartly, a leader in AI-powered advertising technology, has...

Cvent Launches LinkedIn Ads Integration for Event Marketers

Cvent Launches LinkedIn Ads Integration for Event Marketers

Date 19 Nov 2025 Marketing Automation

Event and marketing teams now have a powerful new tool to bridge the gap between event engagement and digital campaign performance. Cvent, a leading meetings...

Equisoft & Databricks Partner on Insurance AI Platform

Equisoft & Databricks Partner on Insurance AI Platform

Date 19 Nov 2025 Financial Services

The life insurance industry is gaining a powerful new tool to modernize legacy systems and harness artificial intelligence. Equisoft, a global digital solutions provider, has...

S&P Global Launches iLEVEL Snowflake Integration

S&P Global Launches iLEVEL Snowflake Integration

Date 19 Nov 2025 Investment

Private markets investors are gaining a more direct and efficient path to their portfolio data. S&P Global has announced the launch of its iLEVEL Snowflake...

Rimes Partners with Databricks for Investment Data

Rimes Partners with Databricks for Investment Data

Date 19 Nov 2025 Financial Services

Financial institutions are gaining a more streamlined path to leverage high-quality investment data for analytics and AI. Rimes, a leading provider of enterprise data management...

Protiviti Named to Microsoft AI Inner Circle 2025-2026

Protiviti Named to Microsoft AI Inner Circle 2025-2026

Date 19 Nov 2025 Enterprise AI

Global consulting firm Protiviti has earned a distinguished position within Microsoft's elite partner network. The company has been selected for the AI Business Solution's 2025-2026...

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