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PR Newswire has solidified its position as the industry leader in press release distribution, leveraging advanced SEO and AI search capabilities to deliver unmatched visibility for clients. Independent data from Semrush highlights PR Newswire’s superior performance in organic search traffic, website authority, and AI-driven mentions, making it the go-to platform for businesses aiming to maximize their reach.
Quick Intel
Unmatched SEO Performance
PR Newswire’s dominance in SEO is evident through its superior organic search traffic, which is more than double that of its closest competitors. The platform’s high-ranking keywords ensure that client content is easily discoverable by target audiences, driving greater engagement and media pickup. Additionally, PRNewswire.com benefits from a higher number of backlinks, establishing it as a credible and authoritative source in the industry.
AI Search Leadership
In the realm of AI-powered search, PR Newswire leads with twice as many mentions as its competitors, securing the largest share of voice. “These findings validate PR Newswire’s ongoing investment in AI-powered search and optimization technologies. With more highly ranked keywords than our competitors, we empower our customers to achieve unparalleled online visibility and media pickup,” said Glenn Frates, VP of Customer Content Services at PR Newswire. Upcoming AI-powered content suggestions and reporting tools will further enhance clients’ ability to optimize releases for AI search engines.
Extensive Distribution Network
PR Newswire’s distribution network is unmatched, reaching over 440,000 newsrooms, direct feeds, and subscribers across 170+ countries in 40+ languages. Its exclusive database includes 270,000+ journalists, bloggers, and influencers, covering nearly 200 industry verticals. This extensive reach ensures that client content connects with the right audiences, from major media outlets to niche blogs.
Enhanced Engagement and Analytics
The platform supports multimedia integration, allowing clients to embed photos, videos, and infographics, which can increase engagement by up to six times. PR Newswire’s 24/7 editorial team ensures every release is optimized for SEO, with thorough checks for grammar, spelling, and tagging. Clients also gain access to robust analytics to track impressions, site postings, and campaign performance, enabling data-driven refinements.
PR Newswire’s combination of SEO expertise, AI search dominance, and a vast distribution network positions it as the premier choice for businesses seeking to amplify their news. By leveraging these capabilities, clients can achieve greater brand awareness, improved search performance, and measurable results in an increasingly competitive digital landscape.
About PR Newswire
PR Newswire is the industry’s leading press release distribution partner with an unparalleled global reach of more than 500,000 newsrooms, websites, direct feeds, journalists and influencers and is available in more than 170 countries and 40 languages. From our award-winning Content Services offerings, integrated media newsroom and microsite products, Investor Relations suite of services, paid placement and social sharing tools, PR Newswire has a comprehensive catalogue of solutions to solve the modern-day challenges PR and communications teams face. For 70 years, PR Newswire has been the preferred destination for brands to share their most important news stories across the world.
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