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  • Enterprise AI

Iterable Appoints New CMO and CPO to Accelerate Global Growth


Iterable Appoints New CMO and CPO to Accelerate Global Growth
  • by: Source Logo
  • |
  • October 22, 2025

Iterable, the AI-powered customer engagement platform, has strengthened its executive leadership team with the appointment of two seasoned executives. Priya Gill joins as Chief Marketing Officer and Nick Beil as Chief Product Officer, signaling the company's focus on accelerating product innovation and scaling global growth. These strategic hires follow the recent appointment of former Salesforce executive Sam Allen as CEO, positioning Iterable for its next phase of expansion in the competitive customer engagement market.

Quick Intel

  • Iterable appoints Priya Gill as Chief Marketing Officer

  • Nick Beil joins as Chief Product Officer

  • Gill previously led global marketing at SurveyMonkey

  • Beil was formerly CTO of Tableau at Salesforce

  • Appointments follow recent CEO hire from Salesforce

  • Focus on scaling Iterable Nova AI agentic intelligence suite

Executive Leadership Expansion

The new appointments bring significant experience from leading technology companies. Priya Gill previously served as Head of Marketing at SurveyMonkey, where she led global marketing strategy and drove company-wide transformation. With a background in computer engineering and experience at Box, she combines technical expertise with marketing leadership. Nick Beil joins from Salesforce, where he most recently served as Chief Technology Officer for Tableau, leading product strategy for AI-native analytics. He brings entrepreneurial experience as co-founder of Narrative Science, which was acquired by Salesforce in 2021.

Strategic Vision and Company Direction

Iterable CEO Sam Allen emphasized the strategic importance of these appointments. "I'm thrilled to welcome Nick and Priya to Iterable's leadership team. Iterable is entering a new phase of explosive growth. We've proven the strength of our platform and the value we create for customers, and now we're scaling with speed and purpose. Nick's deep experience building and scaling intelligent, AI-driven products, paired with Priya's global marketing expertise and ability to inspire high-performing teams, will accelerate our momentum."

The new executives expressed enthusiasm for their roles. "We're at an important inflection point in marketing, where technology, innovation, and trust are converging to redefine how brands grow and connect with their audiences," said Gill. "Iterable is leading this new era, helping marketers harness AI to accelerate growth, deepen customer relationships, and drive meaningful impact."

Beil added, "I'm thrilled to join Iterable at such a transformative moment for technology and marketing, when AI is redefining how businesses understand and engage with their customers. With a powerful platform, a bold vision for the future, and a deep commitment to innovation, Iterable is uniquely positioned to lead the next era of intelligent customer engagement."

Growth Trajectory and Market Position

These leadership appointments come during a period of significant growth for Iterable. The company powers customer engagement for more than 1,200 brands across 50 countries and recently expanded its global presence with an R&D hub in Lisbon. The appointments strengthen Iterable's position as it continues to innovate with its AI-powered platform, including the recently announced Iterable Nova agentic intelligence suite, while expanding its international footprint and market leadership.

About Iterable

Iterable is the AI-powered customer engagement platform that organizations trust to build deeper customer relationships through personalized, real-time engagement. With Iterable, leading brands like Priceline, Fabletics, Nandos and Blockchain deliver seamless cross-channel experiences by turning data into action and continuously optimizing for maximum impact. Because the future of marketing isn't about sending more campaigns — it's about creating moments that matter.

  • Executive AppointmentsCustomer EngagementAIMarketing TechSaa S
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