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  • Digital Marketing

Addlly AI Joins HP Garage 2.0 as ASEAN Digital Awards Winner


Addlly AI Joins HP Garage 2.0 as ASEAN Digital Awards Winner
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  • October 10, 2025

Addlly AI, a leading generative AI innovator and Silver winner of the ASEAN Digital Awards 2025, announced its integration into HP Garage 2.0. Modeled on the original HP Garage in Palo Alto, this Singapore-based program accelerates AI startup growth through resources, mentorship, and ecosystem access. As part of the inaugural cohort of 10 startups, Addlly AI will scale its enterprise-grade AI visibility marketing suite, focusing on Generative Engine Optimization (GEO) to corporate clients across Asia and global markets.

Quick Intel

  • HP Garage 2.0: Launched October 6, 2025, in Singapore for HP's 55th anniversary; supports AI startups with Antler VC, EDB Singapore, and partners like NVIDIA, Intel, AMD, Qualcomm.
  • Cohort Inclusion: Addlly AI among 10 selected for AI-driven solutions; focuses on GEO for AI search visibility in ChatGPT, Perplexity, Gemini.
  • GEO AI Audit Agent: Best-performing product; audits content for AI citation, recommends fixes, and automates creation for blogs, social, newsletters.
  • Market Traction: Adopted by Shiseido, Metlife, KINO; up to 90% faster content production, 50% cost savings; listed on Microsoft Azure Marketplace with Meta Llama, AWS, NVIDIA support.
  • Awards/Partnerships: ASEAN Digital Awards Silver 2025; collaborations with Microsoft, Meta, NVIDIA.
  • Leadership Quote: “Enterprise marketing teams are realizing that AI visibility is the new frontier,” said Tina Chopra, CEO and Co-Founder.

Scaling GEO for Enterprise AI Visibility

Addlly AI’s GEO suite optimizes content for AI search engines, ensuring brands appear in generated answers. The GEO AI Audit Agent analyzes visibility in LLMs like ChatGPT, flagging issues and recommending improvements based on citation behavior. The GEO AI Writing Agent automates end-to-end creation of on-brand, multi-language content without prompts, ideal for global campaigns.

Ronie Ganguly, Co-Founder, noted, “The response from corporate clients has exceeded our expectations. Our AI agents have proven their ability to handle the demands of enterprise marketing at scale.” Features include intelligent recommendations, autonomous agents, consistent brand voice, and enterprise security.

HP Garage 2.0: Catalyzing AI Innovation in Asia

HP Garage 2.0, the first in Asia, empowers startups with customer exposure, GTM support, and partnerships. Supported by EDB Singapore and tech giants, it focuses on AI, sustainability, and next-gen tech. Addlly AI’s inclusion aligns with Singapore’s National AI Strategy 2.0, accelerating rollout to enterprises like Shiseido and Metlife.

Tina Chopra added, “Garage 2.0 is a crucial step for Addlly AI. With the resources and support available through this partnership, we’re poised to deliver our AI-powered marketing solutions to large enterprises, faster.”

Addlly AI’s entry into HP Garage 2.0 positions it to lead in GEO, where AI search drives discovery, helping brands capture high-intent traffic in a $100B+ digital marketing market.

About Addlly AI

Addlly AI is a leading generative AI platform that builds AI Marketing Content Agents that work like virtual marketing assistants designed for enterprise teams. Its GEO Audit Agent tool helps brands monitor AI search visibility. Addlly AI Generative Engine Optimization (GEO) AI Agent and SEO agents audit AI and search visibility, recommends prioritized fixes across owned/earned/paid channels, and produces on-brand, multi-language content without prompts. Addlly AI is listed on the Microsoft Azure Marketplace and is supported by ecosystem partners including Meta Llama, AWS and NVIDIA. The platform is used by enterprise teams across the globe and has been adopted by brands such as Shiseido, Metlife and KINO. Customers report up to 90% faster content production and 50% cost savings while maintaining brand safety and compliance.

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