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Jobber Launches New Marketing Tools for Home Service Pros


Jobber Launches New Marketing Tools for Home Service Pros
  • by: Source Logo
  • |
  • October 17, 2025

The digital landscape for home service businesses is rapidly evolving, and establishing a strong online presence is now critical for success. To address this, Jobber, a leading provider of home service management software, has launched three powerful new marketing tools: a website creator, a competitor analysis feature for reviews, and a comprehensive insights dashboard. These tools are designed to help service professionals stand out, outperform local competition, and make data-driven decisions to fuel their growth.

Quick Intel

  • Jobber launches three new marketing tools: a website creator, competitor review analysis, and an insights dashboard.

  • The website builder creates professional, SEO-optimized sites in minutes, included in all Jobber plans.

  • The competitor analysis tool benchmarks a business's reviews and ratings against up to 10 local rivals.

  • The insights dashboard provides a centralized view of key metrics like leads, revenue, and conversion rates.

  • These tools aim to level the playing field for small businesses against larger competitors.

  • The launch is a direct response to how homeowners now primarily discover and vet service providers online.

Launching a Professional Web Presence Instantly

A significant barrier for many small service businesses is the lack of a professional website. Jobber's new website creator directly tackles this by enabling users to launch a polished, multi-page site tailored to their business in just minutes. This tool, included with every Jobber plan, is built with built-in SEO to improve local search ranking, showcases top Google reviews to build trust, and integrates request forms and AI chat to capture more leads effectively. It eliminates the traditional complexity and cost associated with web development, making a high-converting online presence accessible to all.

Gaining a Competitive Edge with Local Benchmarking

In a reputation-driven market, understanding how you compare to local competitors is vital. Jobber's new competitor analysis tool, part of its Marketing Suite, provides this crucial visibility. It allows service pros to compare their ratings and review volume against up to 10 other local businesses on a clear leaderboard. The feature also includes AI-driven analysis that highlights specific strengths and weaknesses in customer feedback, providing actionable recommendations to improve their reputation and strategically stand out in their market.

Making Smarter Decisions with Centralized Business Insights

For small business owners, time is scarce and data is often siloed. Jobber's new insights dashboard solves this by offering a clear, centralized view of the most important business metrics. It allows pros to track lead sources, monitor revenue trends with a heatmap, measure conversion rates, and understand cash flow. By simplifying complex data, the dashboard empowers business owners to instantly identify what is driving growth, where inefficiencies lie, and where to reinvest resources for the maximum return on investment.

By integrating these three powerful marketing tools directly into its platform, Jobber is providing home service businesses with an integrated suite to manage their digital front door. From establishing credibility with a professional website to strategically analyzing the competition and leveraging internal data, Jobber is equipping small businesses with the technology they need not just to compete, but to lead in the modern digital economy.

About Jobber

Jobber is the award-winning platform that puts blue collar first. Built for service pros, Jobber software streamlines and automates their workflows to run more efficiently, increase profitability, and grow faster. More than 300,000 service pros in over 50 industries—including landscaping, plumbing, cleaning, and contracting—use Jobber to serve over 27 million properties in more than 60 countries. Jobber continually ranks as one of Canada's fastest-growing and most innovative companies by The Globe and Mail, Fast Company, and Deloitte.

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