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  • Enterprise AI

Akamai Partners with TollBit, Skyfire to Monetize AI Bot Traffic


Akamai Partners with TollBit, Skyfire to Monetize AI Bot Traffic
  • Source: Source Logo
  • |
  • September 17, 2025

Akamai Technologies, Inc., a leader in cybersecurity and cloud computing, has announced strategic partnerships with TollBit and Skyfire to help publishers and content owners monetize AI bot traffic. Handling over 150 billion daily bot requests, Akamai leverages its scale to combat aggressive content scraping while enabling new revenue streams through innovative solutions.

Quick Intel

  • Akamai partners with TollBit and Skyfire to monetize AI bot traffic.
  • Handles 150B daily bot requests, redirecting 450M quarterly to TollBit paywall.
  • TollBit offers a "tollbooth" for authenticated, revenue-generating AI access.
  • Skyfire provides "Know Your Agent" (KYA) identity and payment tokenization.
  • Publishers gain control, visibility, and flexible monetization options.
  • Akamai stock (AKAM) at $75.955, down from $76.38 [Financial Data].

Partnership with TollBit

TollBit transforms unauthorized scraping into sanctioned, revenue-generating access for over 3,000 publishers globally, monitoring 1.5 billion quarterly bot scrapes. Its "tollbooth" system authenticates AI traffic, provides governance, and enables direct compensation based on publisher-defined pricing and policies. Akamai’s edge detection redirects more bots to TollBit’s paywall, enhancing the 450 million quarterly redirects. Toshit Panigrahi, Co-Founder and CEO of TollBit, stated: “Site owners deserve fair compensation for how their content is used in the AI ecosystem. By pairing TollBit’s analytics and monetization tools with Akamai’s scale and detection capabilities, we’re enabling a shift from unauthorized scraping to sustainable monetization” [Web ID: 2].

Partnership with Skyfire

Skyfire introduces verified identity, tokenization, and KYA capabilities, allowing low-latency, secure access without redirection. Its token-based system provides transparency on AI agent identity and purpose, reducing false positives in bot blocking for e-commerce and financial sites. Publishers can require instant payments via Skyfire’s integrated payment tokens. Craig DeWitt, Founder of Skyfire, noted: “By combining our KYA framework with Akamai’s advanced bot detection and massive scale, we’re giving publishers the power to define how their content is accessed and monetized” [Web ID: 2].

Industry Impact

These partnerships empower publishers to block scrapers, allow trusted agents, or charge for premium access in real-time at the edge. Patrick Sullivan, CTO of Security Strategy at Akamai, emphasized: “We’re excited to offer our customers greater flexibility in managing and monetizing AI traffic—without locking them into a single platform” [Web ID: 2]. This approach ensures a sustainable online economy, addressing the rise in AI-driven scraping while creating new revenue opportunities.

Akamai Stock Context

Akamai’s stock (AKAM) closed at $75.955 on September 17, 2025, slightly down from $76.38, with a market cap of $10.96 billion. The stock has seen a year-to-date decline from $101.48 in 2024 to $75.955, reflecting broader market dynamics [Financial Data]. These partnerships could bolster Akamai’s position in the AI and cybersecurity sectors, potentially driving future growth.

About Akamai

Akamai is the cybersecurity and cloud computing company that powers and protects business online. Its market-leading security solutions, superior threat intelligence, and global operations team safeguard enterprise data and applications. Akamai’s cloud computing solutions deliver performance and affordability on a distributed platform. 

About TollBit

TollBit offers AI agents a scalable, compliant way to pay for website content, providing publishers with advanced controls and analytics to monitor and monetize bot traffic. 

Skyfire is an agentic commerce platform offering AI agents verified identity, tokenized credit cards, real-time micropayments, and programmatic checkout. 

  • AkamaiToll BitSkyfireAI Bot Monetization
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