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  • Network Security

FireMon Expands LATAM with Leaders in Brazil, Mexico


FireMon Expands LATAM with Leaders in Brazil, Mexico
  • Source: Source Logo
  • |
  • September 17, 2025

FireMon, the leading network security and firewall policy management company, has announced accelerating momentum in Latin America, particularly in Brazil and Mexico. This expansion is driven by seasoned regional leaders, in-region resources, and a channel-first approach, enabling enterprises to achieve visibility, compliance, and automation in hybrid, cloud, and on-premises environments.

Quick Intel

  • FireMon expands in LATAM with focus on Brazil and Mexico.
  • Jose Ortega leads North LATAM sales with 15+ years experience.
  • Roberto Dud drives South LATAM from São Paulo with cybersecurity expertise.
  • Talia LaVache based in Mexico City for enhanced customer support.
  • 60% of firewalls fail initial compliance checks, per FireMon Insights.
  • NSPM market projected to reach $35B globally by 2032.

Leadership Driving Regional Growth

Jose Ortega, Sales Director for North LATAM, has established strong relationships with public and private sector organizations across the region. With over 15 years of experience in the USA and LATAM markets, Ortega has transformed North LATAM into one of FireMon's most profitable and rapidly expanding areas. His achievements include leading business development, forging strategic channel partnerships, and guiding sales teams through sustained growth. Under his direction, FireMon is broadening its network of VARs, resellers, and technology partners to align with corporate goals and strengthen its LATAM position.

In South LATAM, Roberto Dud, Sales Director based in São Paulo, is instrumental in FireMon's success. With nearly a decade of cybersecurity experience, Dud excels in building partnerships, expanding regional presence, and accelerating revenue while enhancing the cybersecurity ecosystem. His background in engineering, pre-sales, and enterprise support equips him to address complex industry challenges. Dud has elevated customer expectations in markets traditionally served by legacy vendors, establishing FireMon as the modern benchmark for network policy management.

In-Region Support and Channel Commitment

FireMon is bolstering its LATAM presence with dedicated resources, including Talia LaVache now based in Mexico City, to improve customer engagement and deliver localized experiences. Together, Ortega, Dud, and the in-region support teams facilitate deep customer and partner interactions, streamline implementations, and provide comprehensive lifecycle support. This approach excels in addressing regional compliance, integrating with local infrastructure, and advancing Zero Trust architectures, offering advantages that global teams cannot match.

Kristen Twining, Senior Vice President of Sales, Americas at FireMon, emphasized the strategy: “This is about owning our advantage. Jose and Roberto aren't just boots on the ground; they are operators with real traction. They've earned the trust of the region's most complex enterprise environments. Latin America doesn't need another vendor; it requires a partner that can deliver visibility, automation, and control across hybrid environments. That's FireMon.”

Innovations and Market Opportunities

FireMon Insights indicates that 60% of firewalls fail initial compliance checks, posing risks of operational disruption, compliance issues, and financial losses. As LATAM enterprises adopt Zero Trust, microsegmentation, and policy-driven security, the need for visibility, automation, and continuous improvement intensifies. Recent advancements like FireMon Insights and integration with Illumio allow benchmarking, automation, and scalable policy strengthening for firewalls and segmentation. These innovations position FireMon as a business enabler in the region.

With the network security policy management (NSPM) market expected to reach nearly $35 billion globally by 2032, FireMon's extensible, multi-vendor platform offers substantial opportunities for resellers, MSSPs, and partners. The expanded Americas team enhances agility in serving customers and partners. Nicole Stavroff, Vice President of Worldwide Channels & Alliances, noted: “We're seeing the tide turn. From Mexico to Brazil, enterprises are demanding better insight, better performance, better support, and FireMon delivers all three. We've been building up our presence and focus in LATAM, and we are really starting to feel the momentum. It is very rewarding to see how excited our channel and alliance partners are about our integrated solutions and how customers are responding to the value we bring to them. We are looking forward to continuing our growth in LATAM.”

FireMon's LATAM expansion establishes it as the standard for modern network security, empowering enterprises with asset-centric control, Zero Trust readiness, and operational clarity. Trusted by over 1,700 organizations in more than 70 countries, FireMon automates complex firewall infrastructures, turning security into a strategic advantage amid growing regional demands.

About FireMon

FireMon is the global leader in firewall policy management, empowering enterprises to control risk, streamline operations, and scale securely across hybrid, cloud, and on-premises environments. Trusted by over 1,700 organizations in 70+ countries, FireMon automates enterprise network security policy management for the world's most complex firewall infrastructures. As a founder-led company, FireMon is redefining infrastructure protection through intelligent policy governance, enabling asset-centric control, zero trust readiness, and operational clarity at scale. Backed by industry-leading net promoter scores and relentless customer focus, FireMon ensures security becomes a strategic enabler, not an obstacle. Learn more at FireMon.com and on the FireMon Blog.

  • Fire MonNetwork SecurityLATAMCybersecurityZero Trust
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