Transcend, the fastest-growing privacy platform, today announced the launch of Workflows, a significant upgrade designed to simplify and amplify privacy rights processes for any team. Building on Transcend’s robust automation engine, Workflows now makes it even easier for privacy managers to configure and automate privacy requests of any complexity. This ranges from basic data deletion and employee access requests to nuanced, cross-system data flows like changes in communication preferences.
Transcend has launched Workflows, a new no-code builder for privacy automation.
Workflows simplifies configuring and automating complex privacy requests.
It supports requests across user types, jurisdictions, and sub-brands from a centralized interface.
The platform aims to reduce overhead, speed up compliance, and give privacy teams more control.
Initial release focuses on Data Subject Request Automation, with Preference Management to follow.
Workflows enhances Transcend’s unified suite of privacy infrastructure solutions.
As the volume and variety of privacy requests continue to grow, privacy teams need tools that can keep pace. Workflows offers the flexibility to manage unique rules and actions across different user types, jurisdictions, and sub-brands, all from one intuitive, centralized interface. This is seamlessly integrated into the Transcend platform, which connects directly to all of an organization’s business systems.
With Workflows, privacy teams can automate faster, iterate easily, and adapt to new privacy challenges or regulatory changes without writing a single line of code. This streamlined approach helps organizations of any size save time and scale privacy practices efficiently. The result is faster, more complete compliance without ballooning headcount or operational costs.
“Privacy should accelerate—not hinder—business operations,” says Ben Brook, CEO and co-founder of Transcend. “Workflows positions privacy teams to proactively embed essential privacy controls into business systems, making privacy an enabler of innovation rather than a source of friction.”
Transcend Workflows delivers several crucial advantages:
Efficiency for lean teams: It integrates advanced privacy controls for different types of privacy request processes in just a few clicks.
Lower overhead & cost: Automates complex privacy operations, saving hundreds of hours and tens of thousands of dollars annually.
Flexible use case handling: Customize request logic through a no-code builder, making privacy operations more responsive to changing business landscapes and regulatory environments for more complete compliance.
“Workflows extends Transcend’s end-to-end automation by making it even more accessible,” says Krishna Bhat, VP of Product at Transcend. “With our depth and breadth of integrations, and now the ability to orchestrate them effortlessly, privacy programs gain greater clarity, control, and confidence in every operation.”
As a key piece of Transcend’s unified suite of privacy infrastructure solutions—which also includes consent and preference management, and data discovery and classification—Workflows reinforces Transcend’s position as a leading platform for automating privacy at scale.
The initial release of Workflows focuses on Data Subject Request Automation, with additional functionality for Preference Management use cases rolling out in the coming months.
Transcend is the privacy infrastructure that unleashes growth for the world’s leading brands. By automating data and consumer preference governance at the systems layer, Transcend helps companies unlock AI, personalized experiences, and growth, with speed and confidence. Transcend replaces the patchwork of manual tools with a unified, efficient, and secure governance platform. From consent & preference management, privacy requests, AI governance, assessments, and risk mitigation, Transcend operationalizes modern privacy across every system and user touchpoint. Recognized for rapid growth and innovation, in 2024 Transcend was named to the Deloitte Technology Fast 500™, one of Fast Company’s Most Innovative Companies, and LegalTech’s Data Solution of the Year. Founded in 2017 by Ben Brook (CEO) and Mike Farrell (CTO), Transcend is based in California’s Bay Area.
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