MTHD Marketing, a California-based full-service marketing and design agency, has been awarded "Best Marketing Agency of the Year 2025" by the Consumer Ratings Institute. To mark the recognition, MTHD is launching two transformative initiatives: a free Marketing ROI Calculator and a performance-based paid advertising management model with no management fees, redefining risk-sharing in the industry.
Quick Intel
Challenging Traditional Agency Models The performance-based paid ads service shifts the conventional retainer structure by eliminating management fees and upfront costs. MTHD earns compensation solely from a share of the incremental revenue its campaigns produce, aligning incentives directly with client success and removing the risk imbalance where agencies are paid regardless of outcomes.
"Most agencies win whether their clients do or not," said Geraint Clarke, Co-Founder and CEO. "You pay a retainer, fund the ad spend, and take all the risk. We think that's backwards. If we don't deliver results, we don't get paid. It's that simple."
Proven Operator Expertise Driving Results MTHD's founders bring hands-on experience from building, scaling, and exiting multiple businesses. This operator perspective informs a disciplined approach that has delivered a 6x average Return on Marketing Spend for clients—well above typical industry benchmarks. The agency's rapid growth led to official partnerships with Google, Meta, and Shopify shortly after launch.
"We're not gambling on anyone's business," Clarke added. "We're applying a proven system we've already used to build our own. That's why we can afford to tie our income directly to client results."
Free Marketing ROI Calculator for Transparency The newly launched Marketing ROI Calculator offers businesses immediate visibility into marketing performance. Users input spend and revenue data to receive breakdowns of efficiency ratios, channel-specific potential, and overall ROI insights. Accessible at no cost at calculator.mthd.agency, the tool supports data-informed decision-making for brands evaluating their current strategies.
Comprehensive In-House Capabilities MTHD provides end-to-end services including paid advertising, web design, branding, video production, and email marketing—all executed in-house. The agency has delivered over 600 projects for notable clients such as BrewDog, Nike, Global AI, and DYNAMO, contributing to more than $100 million in documented client revenue.
This recognition and the simultaneous launch of these initiatives position MTHD as a forward-thinking leader focused on accountability, transparency, and measurable growth in the marketing industry.
About MTHD Marketing
MTHD Marketing is a full-service marketing and design agency based in California, specializing in paid advertising, web design, branding, video production, and email marketing. With an operator-led approach and performance-aligned models, MTHD helps businesses achieve scalable, high-ROI results through in-house execution and proven systems.
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