Hyland, the pioneer of The Content Innovation Cloud, has appointed Eric Snow as Senior Vice President of Corporate Communications. With more than 20 years of marketing and communications leadership, Snow will unify Hyland’s marketing and communications efforts, strengthen global brand presence, elevate executive thought leadership, and align storytelling with business impact.
Eric Snow joins Hyland with a distinguished track record of transforming global brands and elevating corporate narratives. Most recently at PTC Inc., he orchestrated a comprehensive brand overhaul that added $20 billion in market value, positioned the CEO as an industry thought leader, and secured top analyst recognition alongside award-winning marketing programs.
In his new role, Snow will oversee a unified marketing and communications organization, driving initiatives that deepen connections with customers, partners, and employees while reinforcing Hyland’s leadership in unified content, process, and application intelligence solutions.
"Eric's appointment marks an exciting new chapter in Hyland's journey to amplify our voice and share our agentic vision with the world," said Jitesh S. Ghai, CEO at Hyland. "His expertise in crafting impactful narratives and building brand distinction will strengthen Hyland's position as a leader, helping us connect with global audiences and drive meaningful change in the enterprise content management industry."
"With Hyland at the forefront of innovation in intelligent content solutions, this is an incredibly exciting time to join the company," said Snow. "I'm eager to partner with this talented team to amplify Hyland's story and build deeper connections with customers, partners, and employees as we shape the future of the industry together."
Snow’s strategic leadership will play a pivotal role in communicating Hyland’s vision for The Content Innovation Cloud and its expanding portfolio of agentic, intelligent solutions that empower organizations worldwide.
About Hyland
Hyland empowers organizations with unified content, process and application intelligence solutions, unlocking profound insights that fuel innovations. Trusted by thousands of organizations worldwide, including many of the Fortune 100, Hyland's solutions fundamentally redefine how teams operate and engage with those they serve.