ClearSky Technologies and Big Boy Media Group have formed a strategic partnership to enable mid-market and enterprise brands to deploy trusted, branded, two-way RCS messaging at scale for richer customer engagement.
Quick Intel
ClearSky Technologies today announced a strategic partnership with Big Boy Media Group to help mid-market and enterprise brands deploy trusted, branded, two-way RCS messaging at scale. The partnership addresses a growing demand from enterprises for richer customer engagement than SMS can deliver, without adding friction or complexity to existing customer journeys.
Enterprises increasingly rely on messaging for onboarding, transactions, promotions, and customer support. However, traditional SMS lacks branding, interactivity, and trust signals. Through this partnership, ClearSky and Big Boy Media Group enable enterprises to launch branded RCS agents, allowing brands to communicate directly with customers using verified sender identities, rich media, and conversational workflows.
ClearSky will provide the underlying RCS infrastructure, including agent creation and management, CPaaS platform delivery, campaign deployment, and technical and network integrations. Big Boy Media Group will lead creative development, customer experience design, campaign architecture, and ongoing support to ensure RCS programs are not only technically sound, but commercially effective.
"This partnership brings together two sides of RCS adoption that enterprises need but rarely get from a single provider," said Ron Willett, VP & General Manager of ClearSky Technologies. "ClearSky delivers the carrier-grade infrastructure, verification, and scalability required to run RCS reliably. Big Boy Media Group delivers the strategy, creative, and CX execution that turns RCS into a revenue and engagement channel. Together, we remove the barriers that have slowed enterprise adoption."
The joint solution enables enterprises to use RCS for high-impact use cases such as customer onboarding, transactional messaging, promotions, customer support, and post-purchase engagement. Unlike SMS, RCS allows brands to present verified logos, interactive cards, quick replies, and two-way conversations directly in the messaging inbox, increasing trust, engagement, and conversion.
"RCS is not simply an upgrade to SMS. It changes how brands interact with customers," said Charles Rodriguez, CEO of Big Boy Media Group. "Enterprises need more than access to the technology. They need messaging experiences that are designed, structured, and supported around real customer behavior. This partnership allows us to deliver RCS campaigns that drive measurable business outcomes, not just message delivery."
By aligning carrier-grade messaging infrastructure with enterprise-level creative and campaign execution, ClearSky Technologies and Big Boy Media Group provide a clear path for enterprises to adopt RCS as a core customer engagement channel across industries.
This partnership combines deep technical infrastructure with specialized creative and strategic expertise, positioning enterprises to leverage RCS for more effective, trustworthy, and measurable customer communications.
About Big Boy Media Group
Big Boy Media Group is a full-service marketing and creative agency based in Orlando, FL, serving SMB, mid-market, and enterprise brands across the United States. The company specializes in brand strategy, creative development, customer experience design, and multi-channel campaign execution across digital, video, paid media, and emerging platforms. With fully in-house teams spanning strategy, creative, production, and media execution, Big Boy Media Group helps organizations build scalable marketing systems that drive measurable growth.
About ClearSky Technologies
ClearSky Technologies, headquartered in Orlando, FL, empowers wireless operators and OTT providers to turn messaging into revenue, block fraud at the source, and deploy future-ready solutions without disrupting their networks. With 25 years in the telecom industry, ClearSky delivers trusted products with an emphasis on security and ease of deployment through its industry-leading revenue share model.
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