Teads has appointed Nirali Jain as Managing Director for North America, responsible for leading the company's national sales organization in its largest market. Jain joins from Innovid, where she served as Vice President of Enterprise Sales, and brings deep expertise in connected TV (CTV) and digital video advertising. Her appointment strengthens Teads' ability to scale new revenue streams and partner with advertisers to maximize ROI through its predictive AI-powered omnichannel outcomes platform.
Teads appoints Nirali Jain as Managing Director for North America.
Jain joins from Innovid, where she was VP of Enterprise Sales for nearly seven years.
She brings deep CTV and digital video expertise, including foundational experience at BrightRoll.
Her mandate includes driving growth across agency and enterprise customers.
She will scale new revenue streams and reinforce Teads' position as an omnichannel outcomes platform.
The appointment blends CTV leadership with Teads' predictive AI technology for advertiser outcomes.
Nirali Jain's nearly seven-year tenure at Innovid, a global leader in CTV advertising, provides her with direct experience in the fastest-growing segment of digital media. Her foundational career experience at BrightRoll, a pioneer in programmatic video, further deepens her understanding of how video advertising has evolved—and where it is heading. This background is directly relevant to Teads' strategy of expanding its CTV footprint while maintaining its strength in premium, context-driven environments.
North America is Teads' largest and most strategic market. Jain's appointment signals the company's commitment to deepening its agency and enterprise relationships at a time when advertisers are consolidating spend around platforms that can deliver measurable business outcomes across channels. Her experience selling sophisticated, outcomes-based solutions at scale aligns with Teads' positioning as an omnichannel outcomes platform, not simply an inventory source.
Teads' differentiation lies in its combination of predictive AI technology with premium, context-driven publisher environments. Jain's leadership will be critical in translating this technical differentiation into advertiser value, particularly as brands seek to move beyond reach metrics toward ROI and business outcomes. Her understanding of how CTW and digital video platforms operate at the intersection of technology and media makes her well-suited to this challenge.
The digital advertising industry is undergoing simultaneous transformations: the continued shift to CTV, the deprecation of traditional identifiers, and the integration of AI into media planning and measurement. Jain's appointment provides Teads with seasoned leadership capable of navigating these shifts while maintaining commercial momentum. Her quote upon joining—"having seen firsthand how the right technology can transform brand performance"—reflects a conviction that Teads' platform approach is well-aligned with where the market is headed.
"This is a rare opportunity to lead from the front in one of the most dynamic media environments in the world," said Chief Commercial Officer Mollie Spilman. Jain's combination of strategic vision, CTV leadership, and operational rigor is positioned to scale Teads' technology and drive meaningful business outcomes for advertisers.
About Teads
Teads Holding Co. ("Teads") is the omnichannel outcomes platform for the Open Internet, driving full-funnel results for marketers across premium media. With a focus on meaningful business outcomes for branding and performance objectives, Teads drives value with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the Open Internet, Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, New York with a global team of around 1700 people in 30+ countries.
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