As artificial intelligence continues to reshape digital advertising, media buying remains heavily dependent on manual workflows spread across multiple platforms. Concord aims to change that with its agentic media buying technology, designed to automate campaign execution, optimization, and reporting at scale. The company has now secured $3 million in seed funding to accelerate product development, expand platform integrations, and strengthen its presence across key global markets.
Concord has raised $3 million in seed funding from A16Z Scout, Drysdale, Motier Ventures, Better Angle, and prominent adtech investors.
The company's flagship product, Concord Agent, automates media campaign execution, pacing, optimization, and reporting across multiple advertising platforms.
Concord integrates with leading advertising ecosystems including DV360, Meta, YouTube, Amazon DSP, The Trade Desk, TikTok, and Google Ads.
Early adopters report saving up to 70% of the time typically spent on manual media buying processes.
The platform is already working with advertisers within the WPP and Havas agency networks globally.
The new investment will support product innovation, platform expansion, and team growth across the US and EMEA.
Concord announced a $3 million seed funding round backed by A16Z Scout, Drysdale, Motier Ventures, Better Angle, and a group of experienced industry investors. The funding marks a significant milestone for the company as it seeks to establish itself as the execution infrastructure powering modern media buying operations.
The company is focused on automating the traditionally manual processes involved in campaign execution, optimization, and reporting. By leveraging AI-powered agents, Concord aims to help media buyers manage campaigns more efficiently while improving performance across multiple advertising channels.
At the center of the company's offering is Concord Agent, an AI-powered platform that transforms campaign briefs into live media campaigns. The platform manages pacing, optimization, and performance tracking against campaign KPIs across multiple advertising ecosystems simultaneously.
Concord integrates natively with major advertising platforms including DV360, Meta, YouTube, Amazon DSP, The Trade Desk, TikTok, and Google Ads. This enables advertisers and agencies to coordinate campaign execution from a unified environment rather than managing separate workflows across multiple systems.
According to the company, early users have achieved time savings of up to 70% by reducing manual effort associated with campaign management and reporting activities.
Investors view Concord's technology as a critical advancement for the advertising industry, which has traditionally focused on media access, data management, and decision-making tools.
"The programmatic stack has delivered abundant media and data access plus media management tools, all of which strain the ability for human buyers to keep pace," said Mathias Adam at A16Z Scout. "Concord's buying agents are the "killer app" for programmatic marketing. Concord is automating the last manual processes in media buying, and doing it across every major platform simultaneously with agents that carry out complex tasks on behalf of the media buyer. This is not an incremental fix. It is the execution architecture built for the next era of media buying."
The funding round also received support from Rémi Lemonnier, co-founder of Scibids AI, whose company was acquired by DoubleVerify. Lemonnier believes Concord is addressing a longstanding gap in the programmatic advertising ecosystem.
"I spent ten years building the decisioning layer of programmatic with Scibids. The execution layer has yet to be built. It is the missing link of this industry, and Concord is the first team I have seen going after it with the right level of experience and ambition," said Lemonnier.
Concord was co-founded by Nathan Venezia, Nicolas Cosson, and Antoine Chwalek, bringing together expertise in media technology, advertising infrastructure, and platform engineering.
Venezia previously founded and sold Manadge to iHeartMedia, while Cosson and Chwalek played key roles in developing and leading the adtech platform at Adot (Veepee Ads). Their combined experience positions the company to address operational challenges faced by media buyers and agencies worldwide.
"Media buying is still held together by manual work spread across a dozen disconnected platforms," said Nathan Venezia, CEO and co-founder of Concord. "We are building the infrastructure it runs on. Execution should be automated, learning from past campaigns so every team can focus on strategy instead of manual, low-value operations."
The latest funding will help Concord accelerate platform development, broaden coverage across advertising ecosystems, and expand its workforce as demand for AI-driven media buying solutions continues to grow. With increasing adoption among agencies and advertisers, the company is positioning itself as a key infrastructure provider for the next generation of programmatic advertising and campaign execution.
Concord is the agentic media buying platform. Concord Agent turns briefs into live campaigns, manages pacing and optimization across every major buying platform simultaneously, and learns from every campaign to make the next one smarter. Built as the execution infrastructure for modern media buying in the intelligence era, Concord works with large global agencies and major advertisers across the US and EMEA. For more, visit concord.ad.
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