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ZipRecruiter Partners with Marcus Lemonis on FOX’s The Fixer


ZipRecruiter Partners with Marcus Lemonis on FOX’s The Fixer
  • by: Business Wire
  • |
  • July 21, 2025

ZipRecruiter has teamed up with Marcus Lemonis as the exclusive hiring partner for FOX’s new reality series, The Fixer, to empower small businesses with advanced hiring solutions. This collaboration leverages ZipRecruiter’s technology and Lemonis’ expertise to address critical hiring challenges.

Quick Intel

  • ZipRecruiter is the exclusive hiring partner for FOX’s The Fixer.

  • Marcus Lemonis aids small businesses with hiring solutions.

  • The show premieres July 18, 2025, on FOX at 8:00 PM ET/PT.

  • ZipRecruiter’s campaign includes TV ads and a content series.

  • Tools streamline hiring to boost small business growth.

  • Lemonis emphasizes hiring as key to business success.

Empowering Small Businesses

ZipRecruiter, a leading online employment marketplace, has partnered with business expert Marcus Lemonis for FOX’s The Fixer, a reality series from the Shark Tank team. Premiering on July 18, 2025, at 8:00–10:00 PM ET/PT, the show features Lemonis helping struggling businesses overcome challenges, with a focus on hiring. ZipRecruiter’s recruiting tools are integrated into the series to address critical staffing needs.

Marcus Lemonis’ Hiring Philosophy

Lemonis, known for his 3 P’s philosophy—People, Process, and Product—brings his expertise to The Fixer. He stated: “Throughout my career turning around businesses, one truth has always stood out: hiring the right people is the key to success. Too often small business owners struggle to find the talent they need to grow. I’ve seen firsthand how ZipRecruiter’s platform empowers them with access to qualified candidates and the tools to hire quickly. This collaboration was a natural fit.” His insights guide businesses to prioritize hiring as a cornerstone of success.

Multi-Platform Hiring Campaign

Beyond the show, ZipRecruiter’s “Fix Your Hiring, Fix Your Business” campaign targets small business owners through TV advertising, paid social media, and targeted marketing. Monika Shah, ZipRecruiter Chief Marketing Officer, noted: “Hiring isn’t just a business function – it’s foundational. We’re partnering with Marcus because we both believe that the right team can change everything. We love how his approach speaks to the challenges that owners are directly facing. Together, we’re helping small businesses build the teams they need to succeed.” A new content series featuring Lemonis will offer practical hiring strategies.

Impact on Small Businesses

The partnership equips small businesses with ZipRecruiter’s AI-driven hiring technology, enabling faster access to qualified candidates. The content series will provide actionable advice to strengthen workforces, addressing real-world hiring challenges. This initiative aligns with industry trends, as ZipRecruiter has previously collaborated with platforms like Google to enhance job-matching efficiency.

ZipRecruiter and Marcus Lemonis are transforming how small businesses approach hiring, combining cutting-edge technology with practical expertise to drive growth and success.

 

About ZipRecruiter

ZipRecruiter® is a leading online employment marketplace that actively connects people to their next great opportunity. ZipRecruiter’s powerful matching technology improves the job search experience for job seekers and helps businesses of all sizes find and hire the right candidates quickly. ZipRecruiter has been the #1 rated job search app on iOS & Android for the past eight years1 and is rated the #1 employment job site by G2.2

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