Helm, a leading provider of tech-enabled business consulting, brand marketing and e-commerce, and engagement marketing services, has announced updates to its website with expanded details on its proprietary software solutions: EngageProiQ, RewardsProiQ, and ConnectProiQ. These platforms form a growing portfolio of digital tools aimed at enhancing customer engagement, optimizing performance through incentives, and enabling data-driven decision-making for multi-location businesses.
Quick Intel
EngageProiQ: AI-Powered Marketing Automation
EngageProiQ leverages artificial intelligence to revolutionize text and email marketing campaigns. By integrating data from retail business systems, the platform automates personalized communications that foster growth. Key features include TCPA-compliant opt-in mechanisms for building loyal customer lists and engaging elements like virtual scratch-offs to increase interaction and conversion rates.
RewardsProiQ: Incentive Program Management
RewardsProiQ offers a versatile software solution for designing and managing incentive programs focused on performance. It provides customizable structures, comprehensive operational tools, and data-driven optimization capabilities, allowing businesses to motivate teams, influence behaviors, and deliver quantifiable outcomes.
ConnectProiQ: Unified Data Insights for Multi-Location Operations
ConnectProiQ serves as a centralized platform for multi-location enterprises, aggregating insights from field team visits, calls, and emails. With advanced analytics and performance tracking, it enhances visibility, supports informed decision-making, and strengthens results across distributed operations.
Ryan Maguire, CEO of Helm, stated: "At Helm, we're constantly pushing to integrate technology, strategy, and data in ways that deliver meaningful impact for our clients," said Ryan Maguire, CEO of Helm. "The evolution of our ProiQ platforms reflects that mission—bringing together AI, analytics, and engagement tools that help businesses perform smarter and connect better with their customers."
These website enhancements underscore Helm's commitment to delivering integrated digital solutions that combine AI, analytics, and engagement strategies to help clients achieve superior business performance and customer connections.
About Helm
Helm is a leading provider of tech enabled business consulting services; brand marketing & eCommerce services; and engagement marketing services to some of the world's largest and best-known companies. Established in 1943 and based in Plymouth, Michigan, Helm employs a footprint of hundreds of business consultants across the U.S. and Canada, powered by its proprietary business intelligence technology & AI-powered digital marketing software; provides in-house full-service brand marketing including in-house merchandise design & production; inventory and fulfillment services; and is the nation's largest provider of factory-authored automotive service and owner information.
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