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Ruder Finn, a leading independent communications and marketing firm, has announced the promotion of Rachel Spielman to the newly created role of Chief Strategy & Change Officer for North America. This promotion is designed to strengthen the agency's strategic growth, foster deeper integration across its practices, and guide its innovation agenda in a rapidly evolving market.
Quick Intel
Rachel Spielman promoted to Chief Strategy & Change Officer, North America at Ruder Finn.
This is a newly established C-suite role focused on strategic growth and integration.
Spielman will lead initiatives to identify new growth catalysts and foster innovation.
She will enhance collaboration and strategic cohesion across different agency practices.
The role also aims to bolster global connectivity and cross-border client efforts.
Spielman is a third-generation member of the Ruder Finn founding family.
Driving Strategic Growth and Integration
In her new capacity, Spielman will partner with senior leaders to develop transformational programs that position Ruder Finn for future success. Her mandate includes identifying new growth opportunities and ensuring that innovation, creativity, and a tech-forward approach are embedded in the agency's culture. A key objective is to deepen integration across the agency's various practices, creating a more seamless and strategic operation. Kathy Bloomgarden, CEO of Ruder Finn, said: "Rachel's new appointment offers us a more tangible rallying cry to explore and identify fresh paths for growth. She will play a key role in strengthening collaboration, strategic cohesion, and future-readiness across the agency."
A Leader Steeped in Agency Heritage and Innovation
Spielman brings a unique perspective to the role, combining deep industry experience with a multigenerational connection to the agency's heritage. She previously founded and led the agency's first corporate practice and most recently headed its US marketing team. Michael Schubert, Chief Innovation Officer, said: "Rachel embodies Ruder Finn's commitment to independence and our insatiable appetite for what's next." Her background is expected to help balance respect for the agency's legacy with a drive to shape its future. Reflecting on her appointment, Spielman said: "I'm very excited about this role and helping Ruder Finn not only continuing to adapt to change but being a force anticipating and guiding change in the marketplace."
This strategic appointment signals Ruder Finn's commitment to navigating the complexities of the modern marketing landscape through enhanced internal collaboration and a sharp focus on future-ready growth initiatives.
Ruder Finn is one of the world's largest independent global communications and integrated marketing agencies, leading the industry in AI strategy and implementation. Founded in 1948, Ruder Finn has defined and redefined PR for over 75 years, shaping communications that move industry-defining brands, companies, and leaders from what's now to what's next. Ruder Finn provides clients with bold strategies based on a global perspective and localized market knowledge that redefine leadership, reimagine the marketplace, and rethink customer experiences. The agency is organized around five core areas of expertise—Healthcare, Technology, Consumer Brand, Leadership and Workplace—with innovative tech incubator RF TechLab providing cutting-edge predictive analytics, AI-powered creative hub RF Studio53 offering breakthrough creative, and specialized teams delivering customer-focused digital engagement.
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