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Validity Engage Expands Email Intelligence with MCP Connector


Validity Engage Expands Email Intelligence with MCP Connector
  • by: PR Newswire
  • |
  • October 9, 2026

Validity, the leading provider of Enterprise AI solutions for digital marketers, announces extended capabilities in Engage, introducing its new Model Context Protocol connector that brings Engage intelligence into the AI tools marketers already use, alongside expanded pre-send and market and competitive intelligence capabilities, all powered by the Validity Intelligence Network. Announced on October 8, 2026 in Boston, the expansion helps enterprise marketers identify and act on blind spots before they cost revenue.

Quick Intel

  • Validity expands Engage with MCP connector bringing intelligence into marketers' existing AI tools.
  • New capabilities include pre-send intelligence and market and competitive intelligence.
  • MCP access enables queries on program performance, inbox placement, and market activity.
  • Pre-send checks spot layout breaks, missing images, clipped buttons, accessibility, and compliance.
  • Competitive dashboards provide automatically refreshed, redacted visibility into competitor sends.
  • Expansion addresses gap as 2 in 3 organizations increase decisions delegated to AI agents.

Bringing Engage Intelligence Into Existing AI Workflows

The new capabilities give marketers access to Engage's monitoring and market intelligence data through MCP, including questions about program performance, inbox placement and market activity. For example, marketers can ask which campaigns are trending toward spam, summarize email program performance for a leadership update or compare campaign performance with competitive data.

"Enterprise marketers are already sitting on the data they need. It's just trapped across too many tools to allow them to act on it quickly," said Matt Gore, CTO of Validity. "By bringing Engage to connect with AI tools marketers are already using, program, market and competitive intelligence come together. A marketer can ask one question and get an answer that used to take an analyst days to compile."

Pre-Send and Market Intelligence to Catch Issues Before Send

In addition to the MCP connection, Validity is also expanding the ways Engage helps marketers catch issues before they affect customers with new capabilities including pre-send intelligence where Engage checks every email before it sends with AI spotting layout breaks, missing images, and clipped buttons across inboxes that a human reviewer would miss, plus accessibility, spelling, links, and brand and compliance rules, and market and competitive intelligence where Engage gives marketers visibility into emerging trends on what competitors and other brands are sending through automatically refreshed, redacted competitive dashboards.

Enterprise marketing teams are stretched across disconnected tools, making it difficult to act on what the market and their own data are really telling them. That gap is widening as AI takes on more of the work: Validity research found that 2 out of 3 organizations increased the number of marketing decisions delegated to autonomous AI agents in the past year.

Validity Engage's new capabilities close those gaps by letting marketers ask questions about their email program and receive answers using live Engage intelligence alongside information from other connected sources, such as their ESP or CRM. Together, the new capabilities extend Engage's role across the email marketing workflow by connecting intelligence from inside and outside the organization, identifying problems before they reach subscribers and giving marketers greater visibility into what is happening across the market. The Engage expansion with MCP connector, pre-send intelligence and market and competitive intelligence are available now to Engage customers.

 

About Validity

Validity created Engage, the Enterprise AI platform behind the world's most successful email programs. For nearly 30 years, Validity has operated at the center of the email ecosystem—shaping how it works, setting the standards others follow, and earning the trust of the world's biggest brands and mailbox providers.

That trust is built on the world's largest email data network: proprietary signals from ISPs, exclusive mailbox provider partnerships, and more than 2.5 billion behavioral data points processed daily. This data-driven foundation powers Validity Engage, the Enterprise AI email platform for digital marketers that helps enterprise teams know what to send, when to send it, and who's ready to receive it—so every send is smarter than the last.

  • Enterprise AIEmail MarketingMarketing Tech
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