Singulate, the agentic personalization platform used primarily by B2B enterprise marketing teams, has launched Singulate Studio, a self-serve plan, to open up platform to small businesses, consultants, and agencies. Its agent writes and designs newsletters in seconds, then fits it to each person using data sender already has or enriches through Singulate.
The launch comes with new data. Across 1.4 million emails Singulate customers sent since June 2024, recipients who got version written for them clicked 74% more than those who got generic version of same email, sent same day with same subject line. When two blocks of email were personalized, recipients clicked 3.7 times as often.
"Every relationship you have is different, but email platforms are built for blasts, so everyone gets the same thing," said Nicolas Klein, one of the cofounders of Singulate. "Singulate Studio adapts the message to each person you know, and now anyone with a list can do that, for ultra-low cost and commitment."
Singulate Studio is built for consultants, coaches, agency owners and founders who struggle to email their lists. In chat with agent, sender simply says what they want email to do. Singulate researches, writes, designs and personalizes it under 2 minutes. Sender approves, then sends from own domain or exports to tool they already use.
"Nearly every small business has a list to email," said Klein. "Singulate Studio makes creating meaningful, relevant newsletters much easier and more autonomous. It's not limited to sophisticated marketing teams anymore, but for everyone."
About the data
Findings compare personalized and generic recipients within same sends. Results are observational, not guaranteed lift.
Pricing and availability: Singulate Studio available today at singulate.com/studio, starting with 14-day free trial. Launch pricing is $49 a month for limited time $99 list, including up to 3,000 emails a month.
About Singulate
Founded in 2024, Singulate is agentic personalization platform pioneering Adaptive Messaging in email marketing. Its agent writes and designs email, and uses tools to orchestrate unique and relevant messaging for each contact based on owned and public data.