Supply chain technology leader Manhattan Associates has appointed Katie Foote as its new Senior Vice President and Chief Marketing Officer. Foote, a seasoned marketing executive with experience at CaptivateIQ, Drift, and Salesforce, will lead the company's global marketing organization. Her mandate is to oversee brand, product marketing, communications, and go-to-market strategy to support Manhattan Associates' continued growth and market expansion.
Manhattan Associates appoints Katie Foote as its new Senior Vice President and Chief Marketing Officer.
Foote will lead all global marketing functions, including brand, product marketing, and go-to-market strategy.
She joins from CaptivateIQ, where she served as CMO and led a company-wide brand transformation.
Her prior experience includes CMO at Drift and over seven years in senior roles at Salesforce.
The appointment aims to scale marketing as a growth engine for the AI-powered supply chain leader.
Foote is known for focusing on AI-driven marketing, GTM efficiency, and leadership development.
The appointment of Katie Foote signals Manhattan Associates' intent to scale its marketing operations strategically. CEO Eric Clark emphasized her track record in transforming marketing into a core business driver. “Katie is a proven leader who understands how to scale marketing into a true growth engine,” said Clark. He highlighted her ability to align brand building, pipeline growth, and customer impact as key to accelerating the company's momentum and expanding its market leadership in supply chain and omnichannel commerce solutions.
Foote brings extensive experience from high-growth technology companies. In her most recent role as CMO at CaptivateIQ, she was central to the company's enterprise transformation and product expansion, repositioning it as a multi-product platform. Prior to that, as CMO at Drift, she led global marketing through a significant transformation period, driving enterprise adoption and double-digit pipeline growth. Her foundational experience includes over seven years at Salesforce in senior revenue and customer marketing leadership roles.
In her new role, Foote is tasked with building a resilient and modern marketing function that remains closely connected to customers and company culture. “I’m thrilled to join Manhattan at such an exciting time to further accelerate their market-leading growth rates,” said Katie Foote. She expressed motivation for the opportunity to strategically guide the marketing engine while staying deeply engaged with customer needs and the organizational culture, which she views as essential for sustainable growth.
Katie Foote's appointment as CMO brings a focus on AI-driven marketing innovation and go-to-market efficiency to Manhattan Associates. Her leadership is expected to refine the company's market positioning and support the next phase of growth for its AI-powered cloud solutions, aiming to strengthen its role as a technology leader in unifying front-end commerce with back-end supply chain execution.
About Manhattan Associates
Manhattan Associates is a global technology leader, providing supply chain and omnichannel commerce solutions with unmatched AI capabilities. We design, build and offer best-in-class, AI-powered, cloud-based solutions that drive resilience and efficiency for businesses. We enable enterprises to uniquely unify front-end sales with back-end supply chain execution.
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