Everflow, the leading partner marketing platform, has announced it led the most recent funding round for Inflektion, a performance marketing technology company. CTR Capital also participated as a significant investor. This strategic investment underscores Everflow's commitment to advancing automation and AI within the performance marketing space and will accelerate the rollout of Inflektion's next-generation AI innovations, building on its award-winning Real-Time Funnel Personalization technology.
Everflow led a funding round for performance marketing tech company Inflektion.
The investment will accelerate Inflektion's AI-powered Real-Time Funnel Personalization.
The technology personalizes landing pages and creative for each partner with one click.
It uses social listening data to align brand creative with an influencer's audience.
Brands using the technology have seen conversion rate lifts of up to 200%.
The collaboration aims to create a more transparent and scalable partner ecosystem.
Inflektion's breakthrough technology drives higher conversions by automatically aligning brand creative with each influencer's content, audience interests, and behavior. This AI-powered optimization automates and adapts every stage of the partnership funnel in real time, turning what was once days of manual setup into instant, intelligent action. By matching each visitor's intent and context, the platform creates a seamless, high-intent experience that has led to conversion lifts of up to 200% for brands. The process is fully automated, allowing for mass scalability across an entire partner network without manual customization.
The collaboration between Everflow and Inflektion is built on a shared vision to push the performance marketing industry forward. By combining Everflow's advanced tracking, analytics, and curated Marketplace with Inflektion's automation and AI-centric approach, the partnership builds a more transparent, intelligent, and scalable ecosystem for advertisers. The long-term product vision is to empower affiliate managers by significantly reducing their workload—aiming for a 90% reduction—while simultaneously doubling conversion rates, allowing them to focus on building critical relationships with partners.
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Inflektion is a performance marketing technology company transforming how advertisers and agencies activate, manage, and scale partnerships of all types. Its automation platform reduces operational complexity, accelerates campaign execution, and delivers actionable insights to drive smarter growth. With innovations in AI-powered real-time funnel personalization and influencer marketing, Inflektion is pioneering a more intelligent and connected ecosystem for performance-driven marketers.