dig introduces ask-dig, a video-first AI search platform that delivers evidence-backed answers from real social media posts, cutting through sponsored and synthetic content to reveal authentic audience reactions and emerging narratives.
Quick Intel
dig, the Video-first Social Intelligence Platform helping enterprises track fast-moving narratives across social media, announced today the launch of ask-dig, a video-first AI search platform that delivers evidence-backed answers sourced from social media. Designed to answer questions about what's happening on social media, ask-dig analyzes social posts, cutting through sponsored posts and synthetic content to surface real, unfiltered audience reactions and emerging narratives on any topic.
Short-form social videos have become the most rapidly growing format in recent years. Traditional LLMs typically answer using text-based or non-social sources, resulting in responses that can be outdated, inauthentic, and lacking the emotional context of real conversations. ask-dig was built to close this gap by turning the social web into a real-time answer engine focused on video-driven content.
How ask-dig Delivers Authentic Social Insights
Users simply type a plain-language question, and ask-dig finds and analyzes thousands of relevant social posts in under two minutes. It examines narratives, audience reactions, comment sentiment, and emerging signals across the feed. Rather than generating probabilistic responses from indexed web content, ask-dig sources exclusively from the posts it collects and filters. Every insight is fully traceable, with direct links to the original posts driving the answer.
This creates a self-serve intelligence chat experience capable of addressing diverse needs: restaurant recommendations, latest trends, local reactions to breaking stories, or real-time brand campaign feedback.
Ofer Familier, CEO & Co-founder of dig, said: "Most AI platforms today produce answers that sound authoritative, but lack grounding in real-world sentiment and behavior. The problem is that opinions are forming in conversations taking place through dynamic interactions across social, increasingly in videos. When that richness is flattened into clean text for analysis, critical context is lost. ask-dig was built to bridge that gap, delivering answers rooted in actual user-generated content, so people can explore conclusions actually based on what others are genuinely saying and experiencing."
ask-dig is part of dig’s broader product suite, which includes its enterprise platform for always-on social intelligence. While ask-dig focuses on ad-hoc questions in real time, the enterprise platform supports continuous brand monitoring, narrative intelligence, deep social research, and consumer insights. dig is designed for a video-first internet, enabling teams to track reputation, detect emerging narratives, and understand what is shaping perception at scale.
ask-dig is launching with both a free tier and a paid entry-level tier priced at $100 per month. To learn more, please visit ask.dig.ai
About dig
dig is the leader in video-first social intelligence. By analyzing billions of posts across social platforms, dig captures the authentic human reactions that traditional text-based tools miss. Built for today's video-driven internet, dig reads the human layer of social, from tone and reactions to cultural context, so organizations can understand what people actually think, feel, and do.
TechIntelPro empowers B2B technology decision-makers with the latest industry trends, deep insights, leadership perspectives and actionable intelligence to drive both organizational and professional milestones—and thrive on the tech pulse.