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  • Brand Engagement Network Acquires Cataneo to Expand Enterprise AI
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Brand Engagement Network Acquires Cataneo to Expand Enterprise AI


Brand Engagement Network Acquires Cataneo to Expand Enterprise AI
  • by: PR Newswire
  • |
  • July 1, 2026

Brand Engagement Network (BEN), an enterprise AI software company, has completed the acquisition of Cataneo GmbH, a profitable enterprise software provider specializing in advertising operations and media infrastructure. The acquisition strengthens BEN's enterprise AI capabilities by combining its proprietary AI technologies with Cataneo's established software platform, which manages more than €6 billion in annual advertising inventory across over 1,000 media brands and more than 200 broadcast and digital channels worldwide.

Quick Intel

  • Brand Engagement Network has completed the acquisition of Cataneo GmbH to expand its enterprise AI software portfolio.
  • Cataneo generated more than €8.6 million in revenue during 2025 and manages over €6 billion in annual advertising inventory.
  • The MYDAS platform supports advertising sales, scheduling, traffic, content management, analytics, CRM integration, and reporting.
  • BEN plans to integrate its proprietary Engagement Language Model (ELM™) into Cataneo's enterprise software platform.
  • Cataneo Co-Founder Christian Unterseer has joined BEN's Board of Directors following the acquisition.
  • The acquisition strengthens BEN's position in enterprise AI while expanding its global software deployment capabilities.

BEN Expands Enterprise AI Through Cataneo Acquisition

The acquisition gives Brand Engagement Network access to Cataneo's enterprise software platform, MYDAS, which supports advertising sales, scheduling, traffic management, content management, monetization, analytics, CRM integration, and real-time reporting for broadcasters and media organizations worldwide.

By integrating its proprietary Engagement Language Model (ELM™) into Cataneo's existing platform, BEN aims to enhance advertising operations with AI-powered audience intelligence, workflow automation, forecasting, and operational decision-making. The acquisition also provides BEN with an established enterprise customer base, recurring revenue streams, and mission-critical business workflows where its AI technologies can be deployed.

Cataneo Strengthens BEN's Global Enterprise Software Presence

Headquartered in Munich, Cataneo has built a global presence across four continents, supporting more than 1,000 media brands and over 200 broadcast and digital channels. Its enterprise platform manages more than €6 billion in annual advertising inventory while maintaining strong customer retention through long-term commercial relationships.

The acquisition provides BEN with an immediate infrastructure to deliver enterprise AI solutions to existing Cataneo customers while creating opportunities to expand into additional industries over time.

Cataneo Financial Performance

Cataneo reported strong financial performance ahead of the acquisition:

  • 2025 Revenue: €8,636,708
  • Estimated First Half 2026 Revenue: €4,186,975

These results reinforce Cataneo's position as an established enterprise software provider with a profitable and recurring revenue business model.

Leadership Highlights Strategic AI Vision

Tyler Luck, Co-Founder and Chief Executive Officer, Brand Engagement Network

"AI is becoming the engagement layer between brands and consumers. As enterprise AI and media infrastructure come together, we're moving toward a world of real-time, one-to-one engagement across connected environments. Instead of one-way messaging, brands can interact directly, and those interactions become measurable, intelligent, and actionable. This acquisition expands that vision by combining BEN's enterprise AI platform with Cataneo's established global software business, including its long-standing customer relationships and mission-critical enterprise workflows."

Renato Rocha Pinto, Chief Executive Officer, Cataneo GmbH

"For more than two decades, Cataneo has built a trusted enterprise platform supporting leading media organizations around the world. Joining BEN enables us to pair that operational expertise with enterprise AI while continuing to deliver the reliability, continuity, and service our customers expect."

Christian Unterseer, Co-Founder, Cataneo GmbH and Director, Brand Engagement Network

"What impressed us most about BEN was its practical vision for enterprise AI. By combining Cataneo's operational expertise with BEN's AI platform, we believe we can simplify complex workflows, improve decision-making, and create measurable customer value across multiple industries."

Transaction Details

The acquisition was completed on June 30, 2026. As part of the transaction, Cataneo Co-Founder Christian Unterseer has joined Brand Engagement Network's Board of Directors. Integration efforts are currently underway, with both organizations continuing customer operations without disruption.

The combination of BEN's enterprise AI platform and Cataneo's established software infrastructure creates a broader foundation for intelligent automation, customer engagement, and operational excellence across media and additional enterprise sectors.

 

About Cataneo GmbH

Cataneo GmbH is a global provider of enterprise software for advertising sales, scheduling, traffic, and content management across linear, digital, and on-demand media. Its MYDAS platform provides end-to-end media management, monetization, analytics, CRM integration, and real-time reporting solutions for broadcasters and media organizations worldwide. For more information, visit www.cataneo.com.

About Brand Engagement Network

Brand Engagement Network, Inc. (NASDAQ: BNAI) is an enterprise AI software company that enables organizations to connect engagement to execution through secure, intelligent conversational AI. Powered by its proprietary Engagement Language Model (ELM™), BEN helps organizations automate workflows, improve customer experiences, and drive operational intelligence across healthcare, hospitality, mobility, government, media, retail, and other industries.

The acquisition of Cataneo expands BEN's global deployment infrastructure by adding a proven enterprise software platform, established customer relationships, and international distribution capabilities, creating new opportunities to deploy BEN's enterprise AI at scale while reinforcing the Company's position as an enterprise AI software provider.

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