Bloomreach, the AI platform for personalization, today announced the launch of Loomi AI for Shopify, an embedded Shopify app between Shopify and Bloomreach, powered by the company's Loomi AI. The app connects merchants' Shopify stores directly to Bloomreach's marketing and search products, enabling them to personalize every customer touchpoint with the unified intelligence of customer data, product data, and commerce data. With no coding or IT support required, merchants can activate AI-powered personalization across every channel — all from a single platform.
App available now in Shopify App Store across all channels.
Powers personalized search, email/SMS marketing, on-site personalization, synchronized merchandising, localized personalization, and strategic promotions.
Uses real-time behavioral signals from Shopify product and commerce data.
Loomi AI uses AI decisioning to identify which shoppers need an incentive to convert.
Bloomreach serves 1,400+ global brands including American Eagle, Sonepar, and Pandora.
Supports Shopify Markets data for localized personalization across regions and languages.
Loomi AI for Shopify unlocks several key capabilities for merchants. Personalized Search and Browse connects Bloomreach's search directly with Shopify product and behavioral data to surface the most relevant results for each shopper in real time, boosting on-site conversion without manual merchandising rules. Targeted Email, SMS, and Omnichannel Marketing uses live Shopify commerce data to trigger timely, personalized campaigns based on each customer's purchase history, browsing behavior, and loyalty status — with no data exports or IT dependencies required. On-Site Personalization captures behavioral signals in real time to personalize on-site shopping from the very first interaction – even for anonymous visitors.
Additionally, Synchronized Merchandising and Campaign Activation syncs onsite merchandising and campaign activation from a single workflow during product launches, seasonal campaigns, and peak demand moments. Localized Personalization at Global Scale delivers localized search, recommendations, and campaigns across every region and language, all from one platform using Shopify Markets data. Strategic Promotions uses AI decisioning to identify which shoppers need an incentive to convert and targets them accordingly, protecting margins while driving incremental revenue. Merchants shouldn't have to choose between sophisticated personalization and operational simplicity. Loomi AI for Shopify gives merchants a direct connection between their Shopify store and Bloomreach's personalization tools, all powered by real-time intelligence from Loomi AI, ensuring personalization remains consistent across the entire experience regardless of how the customer journey evolves.
About Bloomreach
Bloomreach personalizes the customer experience for brands around the world. Loomi AI, its agentic platform, understands every customer in context — then tailors their experience in real time. Connected to applications at every touchpoint, Loomi AI brings personalization to life across email, web, messaging, mobile apps, search, and more. From retail to financial services, hospitality to gaming, Bloomreach powers end-to-end experiences for 1,400+ global brands, including American Eagle, Sonepar, and Pandora.
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