ONAR Holding Corporation, a rapidly expanding marketing technology company, has named Scott Kauffman, former Chairman and CEO of MDC Partners, as its new Board Chairman. This appointment marks a pivotal moment for ONAR, underscoring its focus on aggressive growth, strategic acquisitions, and leadership in the marketing technology sector for mid-market brands. As seen in the finance card above, ONAR’s stock price reflects recent market activity, with a current price of $0.0351 USD.
ONAR appoints Scott Kauffman as Chairman of the Board.
Kauffman brings 30+ years of marketing and tech leadership.
Signals aggressive growth and M&A strategy for ONAR.
Aims to scale integrated marketing technology platform.
Kauffman led MDC Partners to form $3B+ Stagwell Inc.
Focus on technology-enabled solutions for mid-sized brands.
Scott Kauffman’s appointment as Chairman brings extensive expertise to ONAR, with over three decades of experience in marketing, media, e-commerce, and digital innovation. His tenure as Chairman and CEO of MDC Partners saw the company merge with Stagwell Marketing Group Holdings to form Stagwell Inc., a global marketing leader valued at over $3 billion. Kauffman’s proven track record in scaling disruptive companies positions ONAR for significant growth.
“This landmark appointment represents a defining moment for ONAR,” said Claude Zdanow, CEO of ONAR Holding Corporation. “Scott’s leadership experience across global marketing platforms and his sharp eye for scaling disruptive companies make him an ideal fit as we push toward the next phase of growth. His addition reinforces our commitment to building the leading marketing tech platform for the mid-market.”
ONAR is focused on delivering technology-enabled marketing solutions tailored for mid-sized brands. Kauffman’s leadership will steer the company toward expanding its integrated marketing technology stack and global client portfolio. His prior roles, including President and CEO of Geeknet, COO of BlueLithium, and Chairman of Lotame (recently acquired by Publicis), highlight his ability to drive innovation and value creation in the marketing and technology sectors.
“ONAR has already laid the foundation for something truly differentiated,” said Kauffman. “The Company’s focus on technology-enabled marketing solutions for mid-sized brands is exactly where the future is headed. I look forward to helping the team drive value creation through strategy, scale, and smart execution.”
With Kauffman at the helm of the Board, ONAR is poised for both organic growth and strategic acquisitions. The company aims to strengthen its position as a leader in the marketing technology space, particularly for mid-market clients seeking innovative, scalable solutions. Kauffman’s academic background, including an MBA in Marketing from NYU and a BA in English from Vassar College, complements his practical experience, ensuring a strategic approach to ONAR’s ambitious goals.
ONAR’s focus on a performance-driven agency network and integrated technology stack positions it to capitalize on the growing demand for tailored marketing solutions. This appointment signals ONAR’s intent to lead the industry through innovation and strategic expansion.
ONAR is a leading marketing technology company and marketing agency network. The Company’s mission is to power unparalleled marketing services that drive revenue growth through an integrated, AI-driven approach. Committed to honor, candor, and best-in-class results, ONAR's agency network offers a range of digital marketing services including performance marketing & healthcare marketing. ONAR’s agencies focus on servicing middle-market and growth stage companies, and the Company is actively searching for agencies to acquire and become part of the network. Additionally, the Company’s technology incubator, ONAR Labs, is focused on identifying, developing, and commercializing innovative marketing technology solutions.