MAI, the AI platform automating and optimizing performance marketing, has unveiled its flagship product and secured a $25 million Seed round led by Kleiner Perkins, with participation from Gaorong Ventures, UpHonest Capital, and others. Founded by ex-Google and Instacart leaders, MAI's AI agents manage Google Ads autonomously for small and mid-sized businesses, delivering 40% sales growth and handling millions in monthly spend.
Digital ads are essential for customer acquisition in competitive e-commerce, but managing campaigns is labor-intensive and opaque for smaller firms. MAI's agents learn unique business nuances—products, customers, goals—to optimize autonomously, replacing agency fees with efficient, transparent results. "Digital advertising is one of the biggest growth levers available to businesses, but it's also one of the hardest to master," said Yuchen Wu, co-founder and CEO of MAI. "We've spent our careers building ad platforms and e-commerce engines at companies like Google and Instacart... That's why we built MAI. Our agents do the heavy lifting, driving results autonomously, so business owners can focus on building their companies."
MAI empowers businesses to:
"With MAI, we're giving customers an army of AI agents that are solely focused on one thing: improving their bottom line by optimizing digital ads," said Jian Wang, co-founder and CTO of MAI. "Our customers get the results of a full-time expert team that drives growth without the overhead, so they can focus on building their business rather than babysitting ads."
Clients report immediate results, with NutritionFaktory's CEO noting clearer outcomes over agencies. "Performance marketing is the lifeblood of modern commerce... MAI's approach is bold and refreshingly pragmatic," said Josh Coyne, partner at Kleiner Perkins. The funding will fuel team growth and platform enhancements.
MAI's launch and funding position it as a game-changer for SMBs, unlocking enterprise-grade ad optimization to fuel e-commerce expansion.
MAI drives growth for businesses with AI agents that automate and optimize performance marketing. Brands across the globe trust MAI's AI agents to manage millions of dollars of digital ad spend monthly. The company is founded by AI/ML engineers who built Google Ads and managed a team of growth marketing engineers Instacart. It is backed by Kleiner Perkins, Gaorong Ventures, UpHonest Capital, and others. For more information, visit mai.co.
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