Eulerity, a leading provider of AI-driven marketing automation solutions, has launched its new Google TV offering, enabling brands to extend their digital video campaigns from YouTube to Google TV’s rapidly growing connected TV (CTV) and over-the-top (OTT) platform. This integration enhances brand awareness by leveraging premium content across over 125 channels, seamlessly blending with existing marketing strategies.
Eulerity launches Google TV integration for digital video campaigns.
Reaches over 20 million monthly active Google TV and Android TV devices.
Supports diverse ad formats like in-stream, non-skippable, and bumper ads.
Offers AI-driven targeting by demographics, age, and audience segments.
Accesses premium content on networks like NBC News Now and PBS.
Drives 60% of U.S. households using ad-supported streaming devices.
Eulerity’s Google TV offering allows brands to extend their YouTube campaigns to CTV, reaching over 20 million monthly active Google TV and Android TV OS devices, including brands like Sony and Chromecast. With 60% of U.S. households engaging with ad-supported streaming, this integration taps into a highly engaged audience spending over 75 minutes daily on Google TV’s free channels. “This integration with Google TV is a game-changer for our clients,” said Adam Chandler, COO and Co-Founder of Eulerity.
The platform supports multiple CTV ad formats, including standard in-stream video ads, non-skippable ads, and 6-second bumper ads, with plans for additional formats. Brands gain access to premium linear TV content through Google’s auction system, enabling competitive CPM bids. Supported networks include AccuWeather, NBC News Now, PBS, and Family Feud, with new channels added daily, ensuring broad reach across sports, shows, and movies.
Eulerity’s advanced targeting leverages AI to optimize campaigns by demographics, gender, age, and specific audience segments. This precision ensures efficient ad spend and enhanced campaign performance. The platform also integrates call recording, tracking, and AI-powered review management, allowing brands to analyze customer interactions and feedback, further strengthening engagement and brand loyalty.
By combining AI-driven automation with human expertise, Eulerity streamlines campaign management across channels like Google, Facebook, and LinkedIn. The Google TV integration enhances this capability, offering brands a powerful way to connect with consumers on the big screen. This move positions Eulerity as a leader in the evolving CTV advertising landscape, driving growth and efficiency for its clients.
For more information, visit https://www.eulerity.com or contact Eulerity for a complete list of supported networks.
Eulerity is a leading provider of AI-driven marketing automation solutions, announced the launch of its new Google TV offering that allows brands to extend their digital video campaigns from Youtube to Google TV’s rapidly growing connected TV (CTV) and over-the-top (OTT) platform.
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