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Syncro has appointed Carl Koussan-Price as its new Chief Marketing Officer to spearhead the company's global marketing and go-to-market execution. This strategic hire aims to drive scalable growth and strengthen Syncro's market position as a unified IT management platform for MSPs and internal IT departments.
Syncro appoints Carl Koussan-Price as its new Chief Marketing Officer.
He will lead global marketing and go-to-market strategy for the IT platform.
Koussan-Price brings experience from ZoomInfo and Freshworks.
The hire supports Syncro's next phase of growth and market expansion.
His focus is on building scalable go-to-market engines for the business.
The move underscores Syncro's commitment to strengthening its position in IT and security operations.
The appointment of Carl Koussan-Price as CMO is a calculated move by Syncro to fuel its expansion. With a background in scaling high-velocity B2B SaaS companies, Koussan-Price's expertise is directly aligned with Syncro's goals to broaden its reach among IT departments and managed service providers (MSPs). His mandate is to build and execute a global marketing strategy that drives scalable, repeatable growth.
Koussan-Price joins Syncro with a significant track record in senior marketing leadership. His most recent role as SVP of Marketing at ZoomInfo involved leading global initiatives and expanding upmarket acquisition through automation. Prior experience at Freshworks further solidified his expertise in driving international pipeline and revenue growth. This background equips him to translate Syncro's strategic vision into effective market execution.
In his new role, Koussan-Price will leverage Syncro's distinct platform strengths. He highlighted the company's position at the intersection of IT and security operations, its deep product vision, and its strategic partnership with Microsoft. The focus will be on communicating how Syncro’s unified Extended Monitoring and Management (XMM) platform enables IT teams to modernize securely and operate more efficiently, thereby driving greater business impact.
CEO Michael George emphasized the critical nature of this hire, stating that Koussan-Price's experience in building scalable growth engines is essential for the company's continued market strengthening and expansion efforts.
About Syncro
Syncro offers the first Extended Monitoring and Management (XMM) platform purpose-built for midsized MSPs and internal IT teams. The unified platform integrates RMM (endpoint management), professional services automation (PSA), and Microsoft 365 multi-tenant management to help organizations simplify operations, strengthen security, and scale profitably.
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