PCI Pal, a global SaaS provider of secure payment solutions, has named Kathy Varney as its new Chief Marketing Officer to lead its global brand and growth strategy. With over 20 years of experience, Varney’s appointment strengthens PCI Pal’s commitment to expanding enterprise engagement and its partner ecosystem.
Kathy Varney joins PCI Pal with a robust background in strategic marketing, demand generation, and customer experience transformation. Her prior roles include Chief Marketing Officer at Holon Solutions, Global Brand Marketing leader at LogMeIn (now GoTo), and Senior Vice President of Marketing at Blue Cross Blue Shield of Massachusetts. James Barham, CEO of PCI Pal, stated, “Kathy has a proven track record of driving measurable growth for global technology companies. As our CMO, Kathy will spearhead PCI Pal’s increasing investment in marketing to expand our marketing engine and go-to-market strategy.”
Varney’s appointment aligns with PCI Pal’s strategy to balance direct enterprise engagement with its strong channel partner ecosystem. Based in the U.S., she will leverage her regional expertise to accelerate growth in North America while enhancing global marketing efforts. PCI Pal’s cloud-native platform integrates with leading CCaaS, CRM, and payment gateways, supporting secure payment solutions across voice, chat, email, and social channels.
PCI Pal serves highly regulated industries like financial services, healthcare, retail, and government, with solutions deployed in over 50 countries. Varney noted, “As organizations globally prioritize data protection and experience-driven solutions, PCI Pal’s cloud-native, partner-centric platform is more relevant than ever.” Her leadership will focus on elevating the brand and supporting customer success across all regions.
PCI Pal’s appointment of Kathy Varney as CMO positions the company for accelerated global growth and enhanced partner collaboration. By leveraging her expertise, PCI Pal aims to strengthen its market presence and deliver innovative, compliant payment solutions worldwide.
PCI Pal® (LON: PCIP) is a leading provider of secure payment solutions for business communications. PCI Pal’s mission is to safeguard reputations and trust by securing payments wherever customer engagement occurs. With its patented, cloud-based platform, PCI Pal enables organizations to take secure payments via voice, chat, email, and social, while ensuring compliance with industry standards such as PCI DSS.
TechIntelPro empowers B2B technology decision-makers with the latest industry trends, deep insights, leadership perspectives and actionable intelligence to drive both organizational and professional milestones—and thrive on the tech pulse.