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Ping Identity Launches Universal Services for Continuous Trust in Digital Identities


Ping Identity Launches Universal Services for Continuous Trust in Digital Identities
  • by: Source Logo
  • |
  • January 21, 2026

Enterprises increasingly face sophisticated threats including impersonation, synthetic identities, and AI-powered social engineering that exploit moments beyond initial login - such as onboarding, account recovery, help desk interactions, and high-risk transactions. Traditional authentication establishes trust only at the entry point, leaving subsequent interactions vulnerable as risk evolves. Ping Identity, a leader in securing digital identities for the world's largest enterprises, has launched Universal Services to address this gap by enabling continuous identity assurance without requiring rip-and-replace changes to existing infrastructure.

Quick Intel

  • Universal Services deliver continuous trust validation across customers, workforce, partners, and non-human identities, operating as a unified control layer on the Ping Identity Platform.
  • The solution integrates with any identity provider using standard protocols and APIs, combining identity verification, risk evaluation, privacy-preserving zero-knowledge biometrics, orchestration, and fine-grained authorization.
  • It enables validation before access is granted, re-verification during high-risk actions, and dynamic adaptation as risk changes, reducing fraud, account takeover, and manual reviews.
  • Key benefits include lower operational costs, improved user experience through adaptive friction, and modernization of identity security without large-scale migrations.
  • Use cases span verified onboarding, fraud-resistant access, secure recovery, help desk protection, adaptive authorization, and extending trust to AI-driven and agentic identities.
  • Available today through existing Ping capabilities and free trials, with further enhancements planned throughout 2026.

"Trust can't stop at login, and it can't live inside a single identity system," said Andre Durand, Founder and CEO of Ping Identity. "Universal Services give enterprises a way to continuously verify and protect identity across every interaction without dismantling the identity infrastructure they already rely on."

Universal Services unify identity security, assurance, and fraud prevention into a single, continuous model. By embedding intelligence across the Ping Identity Platform, organizations can define and enforce consistent trust policies across fragmented multi-provider environments while preserving natural, efficient user experiences.

This approach supports real-world enterprise needs—securing millions of users, fighting advanced fraud, simplifying third-party access, enabling passwordless and verifiable credentials, and confidently leveraging AI—without slowing innovation or disrupting operations.

To assess your organization's trust readiness, explore the Fraud Diagnostic Quiz. Additional details and trial access are available through Ping Identity resources.

 

About Ping Identity 

At Ping, we make it possible to trust every digital moment—moments with customers, employees, partners, and non-human identities. Whether you're securing millions of users, fighting sophisticated fraud, simplifying third-party access, or embracing passwordless experiences and verifiable credentials, establishing trust shouldn't slow you down. Our enterprise-grade identity platform is built for scale, speed, and flexibility—and works seamlessly with your existing tech stack across cloud, hybrid, and on-prem. We help innovators accelerate growth and confidently leverage AI—making life easier for developers, users, IT teams, and partners. With Ping, all your digital experiences start with trust.

  • Identity SecurityAI FraudDigital IdentityCybersecurity
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