DomainPeople has launched the new .mobile top-level domain, offering a dedicated extension that signals mobile-optimized experiences and modern digital accessibility. This TLD enables brands, creators, and businesses to align their online identity with mobile-first user behaviors.
In a mobile-dominant landscape, .mobile serves as a direct indicator of optimized, on-the-go accessibility. It positions registrants—such as content creators, field technicians, musicians, and small business owners—where audiences engage most: on smartphones.
The extension reinforces brand values of responsiveness and customer focus, providing a short, memorable alternative to traditional domains.
Boost Mobile customers gain priority during the Telco Limited Registration Period, open from December 18, 2025, to February 2, 2026, with discounted registrations available at boost.my.mobile.
This is followed by the Early Access Program from February 2 to 19, 2026, gradually opening premium and high-demand names to the public. Full General Availability begins on February 19, 2026, making .mobile open to all without restrictions.
Supported by a major mobile operator, the TLD ensures broad recognition and reliability for global users.
This rollout provides opportunities for early adopters to secure relevant .mobile domains, enhancing mobile-centric digital presences across industries.
About DomainPeople
Founded in 1999 and one of the first eight ICANN-accredited registrars worldwide, DomainPeople provides secure, compliant domain registration and management services to individuals, businesses, and resellers in over 100 countries. A wholly owned subsidiary of NetNation, DomainPeople delivers reliable domain stewardship backed by more than 25 years of experience.
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