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Absolute Security, a leader in enterprise cyber resilience, has appointed Ash Parikh as its new Chief Marketing Officer (CMO) to spearhead its global marketing efforts. Announced on August 12, 2025, Parikh’s appointment comes as the company accelerates its growth and strengthens its position as a top provider of resilient cybersecurity solutions.
Absolute Security appoints Ash Parikh as Chief Marketing Officer.
Parikh brings over 25 years of experience in cybersecurity and enterprise software.
Previously CMO at Trellix and Druva, driving digital-first marketing strategies.
Will oversee brand, demand generation, and product marketing globally.
Aims to amplify Absolute’s cyber resilience platform for enterprise growth.
Recognized with awards like Stevie’s and HotTopics Global Top 100 B2B CMO.
Ash Parikh joins Absolute Security with a robust background in go-to-market strategy and execution across cybersecurity, data management, and enterprise software. “I am thrilled to welcome Ash to the Absolute Security team,” said Christy Wyatt, President & CEO, Absolute Security. “Ash brings a rare combination of strategic vision, growth mindset, operational excellence, and deep alignment with sales and product teams.” His leadership will drive Absolute’s global marketing, focusing on brand, demand generation, product marketing, and communications.
Parikh’s extensive experience includes transformative roles at leading firms. At Trellix, he modernized marketing strategies, turning demand generation into a growth engine and boosting brand visibility among CISOs. As CMO at Druva, he led the shift to a digital-first marketing organization, establishing category leadership through innovative campaigns. Previously, at Informatica, Parikh drove digital demand generation and played a key role in preparing the company for a successful IPO.
Parikh’s vision aligns with Absolute Security’s mission to lead in enterprise cyber resilience. “I’m honored to join Absolute Security at such a pivotal moment. This company is one of cybersecurity’s best kept secrets—uniquely positioned to lead in a world where resilience is now the new strategic security imperative,” said Parikh. His focus will be on scaling growth, enhancing marketing efficiency, and engaging security leaders to highlight Absolute’s platform, designed to help organizations thrive amid evolving threats.
A recognized thought leader, Parikh is a published author and frequent speaker on marketing’s “art and science.” His accolades include the Stevie’s, Sammy’s, HotTopics Global Top 100 B2B CMO, and OnCon Top 50 Marketer awards, underscoring his ability to deliver measurable results. His expertise positions Absolute Security to strengthen its market presence and drive enterprise adoption of its cyber resilience solutions.
Ash Parikh’s appointment as CMO marks a strategic milestone for Absolute Security. With his proven track record and focus on innovative marketing, Parikh is set to amplify the company’s leadership in delivering resilient cybersecurity solutions, driving growth in a dynamic market.
Absolute Security is partnered with more than 28 of the world’s leading endpoint device manufacturers, embedded in the firmware of 600 million devices, trusted by thousands of global enterprise customers, and licensed across 16 million PC users. With the Absolute Security Cyber Resilience Platform integrated into their digital enterprise, customers ensure their mobile and hybrid workforces connect securely and seamlessly from anywhere in the world and that business operations recover quickly following cyber disruptions and attacks.
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