Seekr, a leader in explainable and defensible AI, has announced the appointment of Colby Proffitt as Chief Marketing Officer. Proffitt, recognized as the 2024 Startup CMO of the Year, joins Seekr as the AI market increasingly prioritizes auditability and regulatory compliance—driven by mandates like OMB M-25-21 and the impending EU AI Act.
Key Hire: Colby Proffitt joins as CMO, bringing nearly two decades of experience in mission-critical tech, cyber, and dual-use markets.
Strategic Moment: The appointment follows Seekr’s inclusion in the 2026 CB Insights AI 100, where it scored in the top 1% of private AI companies for growth momentum and company health.
Expanding Leadership: Proffitt’s arrival caps a year of scaling that includes new Chief Revenue, Chief People, and VP-level roles for Army & SOCOM Programs.
Mission Focus: Seekr specializes in domain-specific models (LLMs and VLMs) and AI agents that provide architectural traceability—allowing users to audit model decisions.
Proffitt joins Seekr during a period of significant technical and commercial expansion. The company recently achieved several critical milestones:
Defense & Cyber: Selected by the U.S. Army for a Missile Defense Cyber Resilience contract to deploy AI agents for vulnerability detection.
Product Launches: Introduced SeekrGuard, an evaluation tool for AI compliance, and SeekrGeo, a dual-use geospatial reasoning engine developed with partner Wyvern.
Global Footprint: Established strategic partnerships with Oracle Cloud Infrastructure, GDIT, and MTN Digital Infrastructure to scale sovereign and on-prem AI deployments.
As AI moves from the "demo" phase to operational reality, Seekr is positioning itself as the trusted alternative to "black box" frontier models. Proffitt is tasked with establishing the narrative for this emerging category of accountable AI.
"Our job isn't to declare that AI matters—it's to help our customers act with confidence on AI that has earned the trust they place in it," said Rob Clark, President of Seekr.
Proffitt echoed this sentiment, noting that Seekr is solving the specific problems of discerning buyers who require proof of reasoning and data provenance: "The opportunity for trusted, explainable AI is expanding by the day... I'm here to raise the ceiling even higher."
Seekr provides an end-to-end AI operating system, SeekrFlow, designed for high-stakes environments. The platform enables organizations to build and govern AI agents on their own data across edge, on-prem, and sovereign infrastructures, ensuring every decision is auditable and defensible.
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