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  • AI

RealPage Launches Lumina AI Workforce at RealWorld 2025


RealPage Launches Lumina AI Workforce at RealWorld 2025
  • by: Source Logo
  • |
  • August 13, 2025

RealPage, a global leader in AI-enabled real estate software, unveiled the Lumina AI Workforce at RealWorld 2025 in Las Vegas, marking a significant leap in multifamily innovation. This agentic AI platform integrates intelligent agents to enhance resident experiences, streamline operations, and drive growth across the industry.

Quick Intel

  • RealPage introduced Lumina AI Workforce at RealWorld 2025, held in Las Vegas.

  • First agentic AI platform for multifamily, launched in June 2025.

  • Features five specialized AI agents: Leasing, Resident, Operations, Facilities, and Finance.

  • Collaborates with OpenAI for secure, responsible AI development.

  • Embedded in platforms like OneSite, Knock, and LOFT for intuitive use.

  • Focuses on automation, efficiency, and resident satisfaction.

Lumina AI Workforce: A New Era for Multifamily

The Lumina AI Workforce, introduced at RealWorld 2025 with nearly 1,500 industry professionals in attendance, shifts away from fragmented tools to a cohesive network of intelligent agents. These agents work alongside human teams, automating repetitive tasks and providing actionable insights to enhance strategic focus. The platform, first launched in June 2025, is powered by the Lumina AI Data Platform, ensuring scalability and security.

Dana Jones, RealPage CEO and President, stated, “AI’s real promise lies in how it reshapes the human experience of work. It’s about removing daily barriers, reducing burnout, and giving teams the bandwidth to show up with energy and purpose to focus on what matters most – delivering exceptional experiences for their residents.”

Five Specialized AI Agents

RealPage showcased five Lumina AI Agents at RealWorld 2025, each designed for a core multifamily function:

  • AI Leasing Agent: Guides prospects from inquiry to signed lease.

  • AI Resident Agent: Enhances resident engagement and retention.

  • AI Operations Agent: Manages daily tasks like move-ins and audits.

  • AI Facilities Agent: Streamlines maintenance and vendor coordination.

  • AI Finance Agent: Automates financial tasks like invoicing and reporting.

These agents, integrated into platforms like OneSite, Knock, and LOFT, were demonstrated through immersive sessions in the RealExpo Innovation Hall, showcasing their intuitive design and operational impact.

Commitment to Responsible AI

A key highlight of RealWorld 2025 was a discussion between RealPage and OpenAI, moderated by David Pogue, focusing on responsible AI in multifamily housing. The partnership emphasizes secure, compliant AI solutions. Lance French, RealPage Chief Information Officer, noted, “AI can only deliver real value when it’s built on a foundation of trust. That’s why we’ve embedded security, governance, and compliance into every layer of the Lumina AI Data Platform.”

Industry Impact and Future Vision

The Lumina AI Workforce aligns with RealPage’s mission to transform multifamily operations, serving over 24 million rental units globally. By automating high-friction tasks, it enables property teams to prioritize resident experiences and strategic growth, setting a new standard for efficiency and innovation in the industry.

RealPage’s launch of the Lumina AI Workforce at RealWorld 2025 positions it as a pioneer in agentic AI for multifamily. With OpenAI’s collaboration and a focus on trust and scalability, RealPage is redefining property management for a digital future.

 

About RealPage, Inc.

RealPage is the leading global provider of AI-enabled software platforms to the real estate industry. The company offers the multifamily industry’s first agentic AI platform, Lumina AI™ Workforce, with a coordinated network of intelligent AI agents that work across leasing, operations, facilities, finance and resident engagement.

  • Real PageLumina AIReal World2025Agentic AIMultifamily Innovation
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