Tune Talk, a leading Malaysian mobile brand, has successfully evolved from an MVNO to a fully independent, cloud-native mobile network operator (MNO) in partnership with Mavenir. This milestone deployment of Mavenir’s cloud-native OSS and BSS solutions grants Tune Talk complete end-to-end control over its network operations and digital service platforms, establishing a software-defined foundation for accelerated growth and innovation across Malaysia and the broader ASEAN region.
By modernizing its operational support systems (OSS) and business support systems (BSS) with Mavenir’s fully cloud-native solutions, Tune Talk now operates a software-defined network free from legacy dependencies. This architecture supports rapid deployment of new services, reduces operational complexity, and enables scalable personalization powered by AI insights.
The new environment has already enabled quick integration and rollout of value-added offerings tailored to Malaysian consumers. Features such as secure identity verification, enhanced protection services, lifestyle perks, and entertainment subscriptions demonstrate how cloud-native agility translates into tangible customer value and competitive differentiation.
The partnership’s next phase focuses on deepening AI integration through advanced orchestration and enhanced BSS capabilities. These advancements will optimize network efficiency, shorten time-to-market for innovations, and unlock monetization opportunities via highly contextual, personalized offerings that align with individual user needs and behaviors.
“Becoming a fully cloud-native MNO marks the start of a new chapter for Tune Talk and reinforces our ambition to build a smarter, more agile mobile network for Malaysia and beyond,” said Tune Talk CEO Gurtaj Singh Padda. “These foundations enable us to move faster, personalise services at scale, and unlock new value through AI-driven innovation for our growing customer base.”
“We’re proud to have successfully delivered this first phase of our partnership with Tune Talk, advancing their evolution as a fully cloud-native MNO,” said Mavenir President and CEO Pardeep Kohli. “The Tune Talk team is committed to constant innovation, always pushing boundaries to deliver for their customers – our fully cloud-native approach is essential to enabling the speed, flexibility and efficiency they rely on to keep delivering.”
This deployment establishes Tune Talk as a pioneering model for cloud-native MNO operations in ASEAN, showcasing how modern, AI-ready OSS/BSS platforms empower operators to achieve greater independence, operational efficiency, and sustained digital transformation in a competitive telecom landscape.
About Mavenir
Mavenir is enabling intelligent, automated, programmable networks through the development of telco-first, cloud-native, AI-by-design software solutions for mobile operators. The company’s deep telco domain expertise has been proven through deployments with 300+ operators globally in over 120 countries, which together serve more than 50% of the world’s subscribers. Mavenir combines its deep telco experience with the cloud and IT expertise and data science skillsets essential to solving real customer challenges. Its proven software solutions are AI by design, delivering the AI-native future and operators’ evolution to TechCos.
About Tune Talk
Tune Talk is the fastest-growing fully cloud native Mobile Network Operator in Asia. Since our launch in 2009, we have remained committed to offering affordable rates and exciting incentives. As a digital lifestyle telecommunications company, our services include unlimited calls, SMS, and high-speed internet packages, tailored to meet the demands for simple, value-driven products with easy accessibility and wide distribution. Our focus on innovation and digital disruption drives us to continuously provide cutting-edge telecommunication solutions, meeting the evolving needs of our customers, and keeping us at the forefront of the industry.
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