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TrustArc Launches Arc AI-Powered Privacy Platform


TrustArc Launches Arc AI-Powered Privacy Platform
  • by: PR Newswire
  • |
  • December 19, 2025

TrustArc has announced the general availability of Arc, an advanced evolution of its privacy management platform. Designed for complex global regulations and AI risks, Arc integrates human-centered AI to streamline compliance workflows, automate tasks, and deliver context-aware guidance for privacy teams.

Quick Intel

  • Arc features Arc Intelligence, a specialized AI layer for privacy professionals.
  • Powered by advanced models, 28+ years of expertise, and daily-updated Nymity Research (50,000+ references).
  • Ask Arc assistant provides cited, context-aware answers to regulatory and program-specific questions.
  • Automates data mapping records, content translation, and evidence analysis.
  • Simplified workspace with Quick Actions, unified settings, and centralized Evidence Library.
  • Enables faster cookie banner design, assessments, and compliance validation.

Introducing Arc Intelligence for Privacy Workflows

Arc Intelligence serves as a dedicated AI layer tailored for privacy operations, incorporating deep knowledge of global laws and organizational programs. Unlike generic tools, it leverages TrustArc's extensive expertise and Nymity Research repository for authoritative, up-to-date insights.

This enables automation of repetitive tasks, such as generating data mapping records, translating privacy materials, and evaluating evidence for recommendations, significantly reducing manual effort while maintaining accuracy.

Ask Arc: Context-Aware AI Assistance

The Ask Arc feature acts as an intelligent privacy assistant, delivering cited responses grounded in regulatory data and specific program contexts. It supports queries like:

  • "What are the key obligations for cookies and consent in France vs. the UK?"
  • "What evidence do we have mapped to this control requirement?"
  • "Which systems store customer identifiers, and what's the risk score?"
  • "Where do I go in Arc to update the banner or complete a DPIA?"

This capability accelerates decision-making, allowing teams to transition quickly from questions to compliant actions.

Enhanced Platform Usability and Efficiency

Arc features a redesigned workspace focused on simplicity, including Quick Actions for guided common tasks, a streamlined homepage, command bar, task notifications, and a unified Evidence Library. These elements minimize duplication, ease onboarding, and prioritize relevant information for frictionless execution.

The platform supports rapid tasks like designing cookie banners, completing assessments, and ensuring program-wide consistency.

Leadership Insight on Platform Innovation

Jason Wesbecher, CEO of TrustArc, emphasized the platform's integrated approach: "Most tools make you choose. Arc doesn't. Users can easily design cookie banners in minutes, get cited answers you can trust, and finish work in one flow — all powered by Arc Intelligence."

Arc positions privacy teams to operate more effectively in a dynamic regulatory landscape, combining AI automation with trusted expertise for responsible innovation.

 

About TrustArc

TrustArc is redefining privacy for the AI era. With 28+ years of global privacy expertise and assurance services, we deliver the only platform that blends regulatory intelligence, automation, and AI to orchestrate end-to-end data privacy and governance. From automated DSR fulfillment to AI risk assessments and real-time compliance reporting, TrustArc helps organizations embed trust at every touchpoint. Headquartered in the San Francisco Bay Area with a global footprint, our privacy-first approach powers responsible innovation while reducing risk, ensuring our customers lead with confidence in a rapidly evolving regulatory landscape.

  • Data PrivacyCompliance PlatformArc Intelligence
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