Xfinity has launched StreamStore, a centralized platform that allows TV and Internet customers to discover, purchase, and manage streaming apps, channels, and bundles seamlessly. Available on Xfinity devices and soon on Xfinity.com, StreamStore offers access to over 450 streaming apps and 200,000 movies and TV shows, enhancing user control and value.
Xfinity StreamStore launched for TV and Internet customers.
Manages 450+ streaming apps and 200,000 movies and shows.
Features StreamSaver bundle with Netflix, Apple TV+, Peacock for $15.
Offers curated content discovery and unified billing.
Backed by Xfinity’s fast, reliable WiFi network.
New bundles and enhanced features coming later in 2025.
StreamStore serves as a one-stop hub for Xfinity customers, enabling them to browse, subscribe to, and manage a vast catalog of entertainment, including over 450 streaming apps and 200,000 movies and TV shows available for rent or purchase. As Jon Gieselman, Chief Growth Officer, Connectivity & Platforms, Comcast, stated, “We believe that technology should work for you - not the other way around. Xfinity StreamStore is taking the complexity out of finding the content you love and putting the power back in the hands of our customers.” The platform simplifies subscription management by consolidating billing into a single monthly statement, with select apps like Netflix, Peacock, and Paramount+ directly billed through Xfinity.
A key feature of StreamStore is the StreamSaver bundle, which combines Apple TV+, Netflix Standard with ads, and Peacock for $15 per month. This exclusive package, alongside options like NOW TV and NOW TV Latino, provides cost-effective access to premium content. Xfinity plans to introduce additional StreamSaver bundles and a la carte streaming apps later in 2025, further expanding savings opportunities. A recent survey by Hub Research found that 70% of consumers find aggregation platforms like StreamStore appealing, reflecting strong demand for such solutions.
StreamStore leverages Xfinity’s industry-leading WiFi network, which supports over 70% of internet traffic driven by streaming, particularly live sports and entertainment. With multi-gig speeds, ultra-low lag, and the capacity to connect hundreds of devices, Xfinity ensures a seamless 4K streaming experience. The WiFi PowerBoost feature offers Xfinity Mobile customers free speeds up to 1 gig at home and via millions of WiFi hotspots nationwide, enhancing on-the-go streaming.
Xfinity’s launch of StreamStore comes as competitors like Verizon discontinue similar platforms, such as its +play marketplace, shifting focus to other offerings. StreamStore’s rollout on July 23, 2025, positions Xfinity to capture a growing market, with plans for enhanced subscription management and activation capabilities across devices by year-end. This move aligns with industry trends toward streamlined content aggregation, addressing the needs of customers navigating an increasingly complex streaming landscape.
StreamStore represents a significant step in making entertainment more accessible and manageable for Xfinity customers. By combining a vast content library, exclusive bundles, and robust connectivity, Xfinity is redefining the streaming experience, with further innovations planned to enhance user choice and convenience.
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