Yubo, a leading real-time social discovery app that helps young adults meet and instantly connect with new people, has launched six-week advertising campaign across New York bringing promise of being instantly social to city's streets.
"Your twenties are full of change: new cities, new jobs, new routines and new versions of yourself. But sometimes your social life doesn't always keep pace. When the group chat goes quiet, plans fall through, or nobody shares your latest obsession, it can be harder than it looks to find your people. That is the feeling behind this campaign, and the start of a new era for Yubo. We are resetting the brand around what young adults want from social right now: less scrolling and waiting, more real people, real conversations, and the freedom to explore connection on your own terms. Yubo is social from the moment you arrive. It's a place to meet people on your wavelength who are ready to talk - whether you're looking for friendship, community, a crush, or simply an interesting conversation," said Alex Buckland, Director of Brand and Communications at Yubo.
About Yubo
Yubo is a leading real-time social discovery app for Gen Z, helping young adults meet people who share their interests and start talking straight away. From the moment users log on, they can connect and chat – no scrolling, browsing, or waiting.
Yubo places safety at the heart of its platform. In 2022, it became the first major social platform to verify the age of every user. Today, Yubo is exclusively for over 18s, and the company combines multiple layers of age verification technology and identity checks to help enforce its minimum age, deter under-18s from accessing the platform and verifying users' ages more accurately. Yubo's work was recognised with the award for Best Implementation of Age Assurance in a Digital Platform at the inaugural Age Assurance Industry Awards
