.jpg)
Trados, the cloud-based language technology platform from RWS, has launched Smart Insights, a groundbreaking feature designed to empower localization professionals with AI-driven project management tools. This innovation addresses the challenges of managing global content by providing instant, actionable insights through natural language queries.
Smart Insights represents a significant advancement in the localization industry, transforming complex project data into straightforward, actionable information. Built specifically for localization professionals, this feature integrates seamlessly into the Trados platform, allowing users to ask questions in everyday language and receive immediate responses.
Localization projects often face unpredictability with shifting deadlines and evolving priorities. Smart Insights acts as an LLM-powered virtual assistant within Trados, enabling project managers to navigate these challenges effectively. For instance, users can inquire about at-risk projects, delays, projected performance trends across clients, and upcoming translation tasks under 500 words that could affect delivery timelines.
“Smart Insights changes the game for localization,” said Mark Lawyer, President of Regulated Industries & Linguistic AI at RWS. “We’re putting real-time project intelligence directly in the hands of the people who need it. No dashboards, no delays, just instant answers.” This feature positions Trados as a leader in AI-enhanced localization solutions, catering to the needs of global content management.
Powered by Amazon Q in QuickSight, Smart Insights is included in Trados Enterprise subscriptions, providing immediate access to advanced project visibility. For Trados Team and Accelerate users, it's available as an optional upgrade, making AI-powered project intelligence accessible to localization businesses of varying sizes.
This launch underscores RWS's commitment to combining technology and human expertise in content solutions, ensuring localization professionals can manage global projects more efficiently and proactively.
RWS is a content solutions company, powered by technology and human expertise. We grow the value of ideas, data and content by making sure organizations are understood. Everywhere.
Our proprietary technology, 45+ AI patents and human experts help organizations bring ideas to market faster, build deeper relationships across borders and cultures, and enter new markets with confidence – growing their business and connecting them to a world of opportunities.
It’s why over 80 of the world’s top 100 brands trust RWS to drive innovation, inform decisions and shape brand experiences.
TechIntelPro empowers B2B technology decision-makers with the latest industry trends, deep insights, leadership perspectives and actionable intelligence to drive both organizational and professional milestones—and thrive on the tech pulse.