Enterprises worldwide are revamping supply chain strategies to sustain business continuity and maintain compliance amid persistent disruption, according to a new research report published today by Information Services Group, a global AI-centered technology research and advisory firm.
The 2026 ISG Provider Lens® global Supply Chain Services report finds enterprises face growing pressure to improve service levels, optimize inventory positions, reduce costs and respond quickly to market changes. They also need to manage increasingly complex networks while meeting new sustainability expectations.
"Companies have spent years digitizing individual supply chain functions, but multiple disruptions are exposing the cost of siloed decision-making," said Bob Krohn, ISG partner, Manufacturing. "The priority is now to link risk signals, planning and execution so leaders can act before a local problem becomes a network-wide problem."
Enterprises need end-to-end visibility to manage interconnected operations, because fragmented processes and disconnected systems undermine forecast reliability. Control towers are evolving from monitoring platforms into AI-powered hubs for intelligent orchestration.
"A control tower is no longer valuable simply because it shows where goods are," said Tarun Vaid, ISG principal analyst and lead author of the report. "It delivers value by turning data about multiple supply-chain functions and partners into a coordinated response and establishing clear ownership when disruptions force trade-offs."
The report also explores other supply chain trends, including expanding role of collaboration with suppliers and rise of AI-enabled forecasting. In customer experience, HCLTech named global ISG CX Star Performer for 2026 among Supply Chain Services providers.
About ISG
ISG is a global AI-centered technology research and advisory firm. A trusted partner to more than 900 clients, including 75 of the world's top 100 enterprises, ISG is a long-time leader in technology and business services that is now at the forefront of leveraging AI to help organizations achieve operational excellence and faster growth. The firm, founded in 2006, is known for its proprietary market data and research, in-depth knowledge and governance of provider ecosystems, and the expertise of its 1,500 professionals worldwide working together to help clients maximize the value of their technology investments.