Sprinklr has announced that it has appointed Jordi Ribas, Ph.D., to its Board of Directors, effective August 17, 2026. Ribas is a respected global product and engineering leader currently serving as President of Search & AI at Microsoft Corporation.
Jordi Ribas appointed to Sprinklr Board of Directors, effective August 17, 2026.
Currently President of Search & AI at Microsoft, leading Bing and Web IQ search engine.
Over 26 years at Microsoft; launched original Copilot for generative AI.
Published 50+ technical publications and holds 20 U.S. patents.
Ph.D. in Electrical and Computer Engineering from University of Michigan.
Sprinklr is AI-native platform for Unified Customer Experience Management.
Dr. Ribas has been with Microsoft for more than 26 years and currently leads the product, engineering, and growth teams for Microsoft Bing and the Web IQ search engine for agents. He and his team launched the original Copilot at Microsoft, which was foundational for the new era of generative AI at the company. His team's innovations and services are leveraged in Microsoft Azure, Office, and Windows, as well as partner products like OpenAI's ChatGPT. Dr. Ribas has published over 50 technical publications, including 25 peer-reviewed journal and conference papers, 20 U.S. patents, and technical article contributions to standards such as ISO MPEG-4 and ITU H.264.
"Jordi has spent his career helping turn breakthrough technologies into products used by millions of people around the world," said Sprinklr Founder and Chairman of the Board, Ragy Thomas. "As AI continues to redefine how businesses engage customers, his experience leading innovation at a global scale and his perspective on the future of intelligent experiences will be invaluable. We are excited to welcome him to our Board as Sprinklr enters its next phase of growth and innovation."
"AI is creating an opportunity to fundamentally transform customer experience," said Ribas. "Sprinklr has taken an ambitious approach by building an AI-native platform designed to help enterprises unify customer engagement across channels and functions. I look forward to working with the Board and leadership team as they continue to innovate for customers and create long-term value."
About Sprinklr
Sprinklr is the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), empowering brands to deliver extraordinary experiences at scale — across every customer touchpoint. By combining human intelligence with the enhancements and insights of artificial intelligence, Sprinklr helps brands earn trust and loyalty through personalized, seamless, and efficient customer interactions. Sprinklr's unified platform provides powerful solutions for every customer-facing team — spanning social media management, marketing, advertising, customer feedback, and omnichannel contact center management — enabling enterprises to unify data, break down silos, and act on real-time insights.
