Simform, a leading digital engineering firm, today announced that its AI-native data modernization solution, TrueMorph, has achieved Microsoft Azure IP Co-sell eligible status. TrueMorph is an AI-powered, cloud-scale data migration, integration, and transformation tool that accelerates the journey from legacy analytics stacks to an AI-ready data platform with Microsoft Fabric. This status enables Microsoft sellers and partners to identify TrueMorph for qualified co-sell opportunities.
TrueMorph achieves Microsoft Azure IP Co-sell eligible status.
Enables Marketplace procurement with Microsoft Azure Consumption Commitments (MACC).
Migrates legacy analytics stacks including SSRS, SSIS, SSAS, OBIEE, OBIP, and Informatica Power Center.
Migrates Tableau to Power BI and Oracle to SQL DB inside Microsoft Fabric.
AI-powered data profiling, transformation, and quality checks.
Simform is an Azure Expert MSP (fewer than 105 companies among 400,000+ Microsoft partners).
Enterprise customers benefit from simplified Marketplace procurement using established purchasing workflows, strategic budget efficiency by applying purchases toward Microsoft Azure Consumption Commitments, and unified architectural support with Simform engineers and Microsoft field architects working as a single team. This gives enterprises a direct line to deploy complex workloads on Microsoft Fabric without the usual overhead.
AI-Powered Data Transformations automate data profiling, transformation, and quality checks to eliminate the overhead of scattered multi-cloud data. Built-in Legacy Migrations migrate pipeline and reporting components of legacy analytics stacks, including SSRS, SSIS, SSAS, OBIEE, OBIP, and Informatica Power Center, as well as transactional databases like Oracle to SQL DB inside Microsoft Fabric and reports from Tableau to Power BI. Enterprise-Grade Governance and Security embeds governance and security across every stage with AI-readiness checks, human-in-the-loop approvals, and secure connectivity backed by Azure Key Vault, Microsoft Entra ID, Purview, Unity Catalog, and Azure Monitor.
TrueMorph helped a major multi-region retail automation and vending operator consolidate scattered workloads onto Azure, moving 400–500 GB of operational data into a single Microsoft Fabric setup. Results included 30% reduction in product stockouts, 20% boost in delivery speeds, and reduction of regional operator onboarding to eight weeks.
Rajat Bigghe, Director of Alliances at Simform, stated: "This IP Co-sell status deepens our alignment with Microsoft, allowing us to activate a powerful, unified go-to-market motion alongside Microsoft sellers to address enterprise data fragmentation."
Juan Llovet de Casso, Cloud Solution Architect at Microsoft, added: "Data modernization is where a lot of AI initiatives stall. With Azure IP Co-sell status, Simform's TrueMorph solution is validated to work in the Fabric ecosystem and enables Microsoft and Simform field teams to go to market together."
About Simform
Simform is a digital engineering company specializing in Product Engineering, Cloud, Data, Agentic AI and Enterprise Platform Innovation. As an Azure Expert MSP, a distinction held by fewer than 105 companies among 400,000+ Microsoft partners, Simform brings unmatched depth in Microsoft's cloud and AI ecosystem. Simform serves hi-tech companies, ISVs, and digital natives through Product and Platform Engineering, while supporting enterprise transformation across healthcare, financial services, retail, manufacturing, logistics, and professional services.
