Zeta Global, a leading AI Marketing Cloud, has announced that tennis legend and entrepreneur Serena Williams will deliver a keynote at Zeta Live 2025, set for October 9, 2025, in New York City. The fifth-annual, invitation-only event, themed “Achieve the Impossible,” will unite global leaders to discuss AI-driven marketing, leadership, and innovation.
Serena Williams, a global icon in sports and business, will take the Zeta Live 2025 mainstage to share insights on resilience, reinvention, and pursuing excellence. Her journey from tennis champion to influential entrepreneur and investor aligns with the event’s theme, inspiring attendees to push boundaries in an AI-driven world.
“We are thrilled to have another greatest of all time, Serena Williams join us, making Zeta Live ‘GOAT squared’ this year,” said David A. Steinberg, Co-Founder, Chairman, and CEO of Zeta Global. “Serena is more than an athlete—she’s a trailblazer, investor, and leader who continues to shape culture and business and inspires people everywhere to push boundaries and drive change.”
Zeta Live 2025 will feature over 30 sessions with chief marketing officers and executives from leading brands, offering actionable strategies for leveraging AI in marketing. The event includes three themed stages—Vision, Innovation, and Discovery—providing insights into the Zeta Marketing Platform’s latest advancements. This exclusive, in-person conference aims to foster discussions on transforming business through intelligence and innovation.
The inclusion of Serena Williams underscores Zeta Global’s focus on blending leadership with cutting-edge technology. The Zeta Marketing Platform empowers brands to harness AI for personalized, data-driven marketing, and Zeta Live 2025 will showcase how these tools drive business success in a competitive landscape.
By bringing together influential voices like Williams and top industry leaders, Zeta Live 2025 positions itself as a pivotal event for exploring how AI is reshaping marketing, leadership, and the pursuit of ambitious goals.
Zeta Global is the AI Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.
TechIntelPro empowers B2B technology decision-makers with the latest industry trends, deep insights, leadership perspectives and actionable intelligence to drive both organizational and professional milestones—and thrive on the tech pulse.