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Senzing's entity resolution AI is now available for procurement and deployment directly through AWS Marketplace. Delivered as a Software Development Kit (SDK), the pre-trained AI enables AWS customers to quickly integrate advanced entity resolution capabilities into their existing infrastructure to enhance risk detection, fraud prevention, and Know Your Customer (KYC) initiatives with accurate, explainable results from the first day.
Senzing's entity resolution AI SDK is now available for purchase and deployment in AWS Marketplace.
The solution provides pre-trained, pre-tuned AI for linking records across data sources to build accurate views of people and organizations.
Primary use cases include enhancing risk detection, fraud prevention, and Know Your Customer (KYC) programs.
The SDK runs natively within a customer's AWS infrastructure, ensuring data privacy, control, and compliance.
Procurement through AWS Marketplace offers standardized contracts, consolidated billing, and simplified vendor onboarding.
A free trial is available, allowing evaluation with up to 250,000 records before scaling.
The availability in AWS Marketplace provides organizations with a faster, more governed path to deploy entity resolution. By procuring Senzing through their existing AWS accounts, customers can align spending with their cloud consumption processes. The SDK is designed for integration into real-time or batch workflows to power downstream AI, analytics, and investigation systems with resolved, trustworthy data entities.
A key advantage of the Senzing SDK is its deployment model. It runs natively within a customer's or partner's own AWS infrastructure, whether on Amazon EC2 with Amazon RDS or via serverless patterns. This gives organizations, especially in regulated industries, complete control over their data, addressing privacy and compliance requirements while enabling scalable, real-time entity resolution. Jeff Jonas, Founder and CEO of Senzing, stated, “Our technology provides the critical data matching and entity relationship detection capabilities that enhance data accuracy and unlock business value. Now organizations can deploy Senzing entity resolution with the security, reliability and scalability they have come to expect with AWS.”
The move to AWS Marketplace lowers procurement barriers and accelerates evaluation. Customers can start with a free trial covering 250,000 records to test the technology's fit and accuracy before committing to larger, enterprise-scale deployments. This approach reduces the time and complexity traditionally associated with implementing advanced entity resolution solutions.
Senzing's launch in AWS Marketplace represents a significant step in democratizing access to sophisticated entity resolution AI. By offering a pre-trained, infrastructure-native SDK through a familiar cloud procurement channel, Senzing enables a broader range of enterprises and public agencies to quickly enhance their data integrity, fueling more accurate AI models and more effective risk and fraud detection programs.
About Senzing
Senzing is the leading provider of real-time AI for entity resolution delivered as an SDK. Senzing entity resolution connects data across multiple sources to power intelligence, delivering accurate and explainable results about people, organizations, and relationships. Senzing brings together 40 years of continuous innovation in entity resolution technology.
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