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Sendbird Launches Delight.ai, an AI Concierge with Memory


Sendbird Launches Delight.ai, an AI Concierge with Memory
  • by: PR Newswire
  • |
  • November 19, 2025

Sendbird, the AI customer experience company, has launched Delight.ai, positioning it as the first branded AI concierge built on long-term memory. Designed for enterprise deployment, Delight.ai functions as a single, intelligent agent that can operate across every customer touchpoint - including in-app chat, voice, SMS, email, and social media—where it can remember past interactions, contextualize conversations, anticipate needs, and act autonomously on behalf of the brand.

Quick Intel

  • Sendbird launched Delight.ai, a branded AI concierge with persistent memory.

  • It maintains conversation history across channels like chat, SMS, email, and voice.

  • The AI can proactively re-engage customers if a conversation stalls.

  • It is built on Sendbird's proprietary Trust OS for governance and control.

  • Early adopter Hanssem reports 90% first-touchpoint engagement accuracy.

  • It targets retail, travel, fintech, and healthcare to turn CX into a revenue driver.

Moving Beyond Reactive AI with Persistent Memory

A key differentiator for Delight.ai is its ability to overcome the reactive and forgetful nature of conventional AI agents. The platform absorbs signals from every conversation and action to form an evolving understanding of each customer. This persistent memory enables hyper-personalization that adapts over time, preventing customers from having to repeat themselves and creating a more continuous, trusting relationship with the brand.

Ensuring Omnichannel Continuity and Proactivity

The AI concierge is designed for a fragmented customer journey. It maintains context as customers move between different channels like chat, SMS, and email. If engagement stalls or a customer switches channels, Delight.ai can proactively re-engage them to keep the conversation current. This omnichannel continuity is critical for delivering a seamless experience that meets modern consumer expectations for efficient and connected support.

Built on a Foundation of Enterprise Trust

Governance is a central component, with the platform built on Sendbird's proprietary Trust OS. This gives businesses full observability, control, and policy enforcement over the AI's actions. Every response is traceable, and the agent operates within predefined brand parameters, instilling the confidence needed to scale AI interactions safely across the enterprise without compromising on brand voice or security.

The launch of Delight.ai represents a significant evolution in AI-powered customer experience, shifting the focus from simple, transactional speed to building long-term, personalized relationships. By deploying an AI concierge that remembers and anticipates, brands can transform their customer engagement from a cost center into a durable competitive advantage and a direct driver of customer lifetime value.

 

About Sendbird

Sendbird is the AI customer experience company. We provide the infrastructure that powers delight.ai – the branded AI concierge, and the Sendbird Communication Suite, the world's #1 communication API platform. Together, they enable brands to deepen connection and deliver personal, trusted, and unforgettable customer experiences.

  • AICustomer ExperienceCX
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